Dubai, UAE, 12 February 2013: As part of its rapidly expanding managed services offerings, du - the UAE's integrated telecommunications service provider, today announced the launch of Mobile Device Management (MDM), offering both on-premise and cloud based solutions for businesses to manage corporate data on personal mobile devices of their employees built on MobileIron, the leading platform for securing and managing mobile apps, documents, and devices.du's MDM solution provides a secure gateway that connects the end-user to the organisation to retrieve and share corporate data, to back-end enterprise resources like Exchange, app and web servers and SharePoint. MDM permits employees to securely view email attachments, secure access to SharePoint docs and secure on-device storage. In addition, there is no 'Open in' access for rogue apps and organisational data can be deleted in the case of a lost device.

du MDM provides a one stop, highly configurable, cross-platform solution that is compatible with any mobile device used by any employee. Offered in collaboration with MobileIron, the MDM solution provided by du is purpose-built for Mobile IT providing end-to-end integrated security for multiple operating systems, data loss prevention (DLP) controls for email attachments, certificate-based identity, app and document containerisation, Bring Your Own Device (BYOD) privacy protection, and automated closed-loop compliance.

Farid Faraidooni, Chief Commercial Officer, du, said: "More and more companies realise, that in the fast paced lives of employees today, they prefer the convenience of using their personal mobile devices for work which would entail organisations monitoring their devices, without compromising any employee's privacy. Additionally, this proves to be a challenge for an organisations IT department to maintain control of sensitive information. Our MDM is the ideal managed services solution to maintaining the privacy of each employee, while also maintaining security and control over which individuals are able to access these files. All the data is encrypted prior to transfer with MobileIron providing delivery, configuration, data-in-motion,  and data-at-rest protection for email, applications, documents and web services."

The solution is available on the cloud as well as an on-premise model scaling to thousands of devices, supported by MobileIron VSP for on-premise deployments and the MobileIron Connected Cloud for cloud deployments.

Bob Tinker, CEO, MobileIron, said: "du's ability to innovate and provide exceptional communication services to its customers makes it a leader in the UAE's telecommunication industry. Mobile is radically changing how people do their work and we are pleased to collaborate with du to give organisations most complete Mobile IT platform so they can use mobile to transform their businesses. 

About du
We opened for business in 2006. We offer mobile and fixed telephony, broadband connectivity and IPTV services to individuals, homes and businesses. We also provide carrier services for businesses and satellite up/downlink services for TV broadcasters.

As a rapidly-growing enterprise, we have over 2,000 people working to enhance and expand our bouquet of service offerings. Our people come from over 60 countries - we mirror the rich cultural diversity of our nation, while being able to serve our customers in a variety of languages.

Over 50% of our senior management team and customer-facing employees are UAE nationals, and we remain committed to providing fulfilling opportunities for quality talent in a cosmopolitan working environment.

By the end of Q3 2012, more than 5.96 million people and over 50,000 businesses have chosen to use our services. In a survey conducted by ARC Chart, we were named the Best Mobile Broadband Network 2012 in the Middle East and Africa region. We also ranked first in MENA's Standard & Poor/Hawkamah Environmental, Social and Corporate Governance Index in 2011.

du is 39.5 percent owned by Emirates Investment Authority, 20.081 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining stake by public shareholders. du is listed on the Dubai Financial Market (DFM) and trades under the name 'du'.

For further information, please contact:
Saugat Chatterjee
Public Relations Manager
Brand & Communications
du
Mobile: +971 55 9367045
Email: saugat.chatterjee@du.ae

Reka Sepsy
LeoComm PR
Tel: +971 4 367 6154
Mobile: +971 55 220 68 20
Fax: +971 4 367 2615
Email: reka.sepsy@leocommpr.com

© Press Release 2013