More savings, more loyalty benefits, more rewards, more value!
Dubai, UAE, July 20th 2013: As the pioneer in providing innovative telecom solutions designed around SMEs in the UAE, du understands the two most important needs of business customers - value for money and reliability. With the launch of Business Advantage Plan, a first-of-its-kind plan in the world for SMEs, the company's feature packed mobile plans just got even better! SMEs can subscribe to Business Advantage Plan to enjoy 5 years of incremental benefits, price transparency including lower monthly fees, more national and international minutes, and above all providing a commitment to the SME Customers ' The longer you stay, the less you pay' !
With Business Advantage Plan, SME customers get even more benefits from their monthly spend and the benefits only keep increasing over time. Every year the benefits on each of the Business Advantage Plan (100,200 and 400) keep increasing and at the same time the SME customers' monthly fee keep reducing thereby lowering their telecom spend year after year automatically. The benefits of Business Advantage Plan include year on year for 5 years- lower monthly fee, more national minutes, more international minutes, more national SMS, more international SMS, more data allowance, within the customer's specified Closed User Group. Even better, the discounted rates at the end of year 5 stay increase from 50% to 70%! This clearly is a unique offering from du which will gain a lot of traction with their existing SME customer base and also with the new customers who would love to move to this plan.
"Business Advantage Plan is the ultimate loyalty rewards scheme for SME customers - it just keeps getting better, empowering our SME customers more than before. It is an indispensable tool that business can't do without. By opting for Business Advantage Plan, SME owners will be making an informed decision of going with a plan that understands their needs and offers them maximum value," said Fahad Al Hassawi, Chief Commercial Officer, du.
That's not all. Business Advantage Plan is a sound choice for customers with an existing Business Super Plan who can subscribe to it completely free of charge, by sending an SMS "BA" to 1244.
To subscribe to a Business Advantage Plan visit your nearest du Shop or log on to www.du.ae/businessadvantage.
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About du
We opened for business in 2006. We offer mobile and fixed telephony, broadband connectivity and IPTV services to individuals, homes and businesses. We also provide carrier services for businesses and satellite up/downlink services for TV broadcasters.
As a rapidly-growing enterprise, we have a team of experts working to enhance and expand our bouquet of service offerings. Our people come from over 60 countries - we mirror the rich cultural diversity of our nation, while being able to serve our customers in a variety of languages.
Over 50% of our senior management team and customer-facing employees are UAE nationals, and we remain committed to providing fulfilling opportunities for quality talent in a cosmopolitan working environment.
By the end of Q1 2013, more than 6.6 million people and over 50,000 businesses have chosen to use our services. In a survey conducted by ARC Chart, we were named the Best Mobile Broadband Network 2012 in the Middle East and Africa region. We also ranked first in MENA's Standard & Poor/Hawkamah Environmental, Social and Corporate Governance Index in 2011.
du is 39.5 percent owned by Emirates Investment Authority, 20.081 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining stake by public shareholders. du is listed on the Dubai Financial Market (DFM) and trades under the name 'du'.
For further information, please contact:
Saugat Chatterjee
Public Relations Manager
Brand & Communications
du
Mobile: +971 55 9367045
Email: saugat.chatterjee@du.ae
Reka Sepsy
LeoComm PR
Tel: +971 4 367 6154
Mobile: +971 55 220 68 20
Fax: +971 4 367 2615
Email: reka.sepsy@leocommpr.com
© Press Release 2013
