Dubai, 6 September 2011: Visitors can learn new skills and techniques directly from the experts at the show's dedicated Creative Flooring demonstration area at DOMOTEX Middle East 2011, the Middle East's premier trade fair for all segments of the floor covering industry.
The 6th edition of the region's annual floor covering event will be held at the Dubai International Convention and Exhibition Centre from 12th to 14th September 2011. The show will feature live demonstrations of time-saving and quality-enhancing techniques using the latest application technology and laying tools within the specially created demonstration zone. Visitors to the Creative Flooring demonstration area can discover how to apply techniques to install mixed material combinations on a variety of surfaces including wall-to-wall carpet, wood flooring, carpet tiles and resilient flooring using different kinds of floor application technology.
Angela Schaschen, Managing Director of Deutsche Messe Dubai Branch, organiser of DOMOTEX Middle East said; "We find that visitors to DOMOTEX Middle East are really keen to take away practical knowledge which they can use to gain an edge on their competitors. The Creative Flooring demonstration area gives visitors the chance to learn tips and tricks directly from the experts and is a great source of inspiration for flooring projects."
Hotel and office flooring are the themes of this year's Creative Flooring area and the program of demonstrations includes; "Sustainable Office Flooring Solutions" hosted by Haima Carpet Tiles and Estillon, "Flowing Designs In Your Hotel Using Wood, Carpet & Resilient Flooring" hosted by Balta, Wickham and Tarkett and "Get The Best Results From Your Tools, The How To Sessions" hosted by Roberts and Janser.
The demonstrations will be led by professionals from The Academy of Flooring Skills (TAOFS) - UK, supported by a team of expert craftsmen working on various flooring applications designs for three full days. Using their experience and knowledge they will show how best to utilize different segments in flooring that are now in use globally, to gain the best results and show how designer's demands can be met when using different types of flooring.
Featuring the very best in state-of-the-art technology, innovations, and the latest design trends for the entire Middle East region and beyond, leading exhibitors featuring at DOMOTEX Middle East 2011 include Platinum Sponsor Al Abdullatif Industrial Investment Co, Riyadh, and Gold Sponsor Mada Carpet Company from the Kingdom of Saudi Arabia. Exhibitors will attend from 30 countries including Afghanistan, Bangladesh, Belgium, Chile, China, France, Germany, India, Iran, Japan, Netherlands, Spain, Turkey, United Kingdom, Saudi Arabia, South Africa and Syria.
Country pavilions at DOMOTEX Middle East include Germany, Belgium, China, and India. Over 5,000 visitors from around 75 countries are expected to attend the show.
Visitors can pre-register and find out more about the show at www.domotex-middle-east.com.
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About DOMOTEX Worldwide:
DOMOTEX Middle East, the only specialised floor covering show in the Middle East and North Africa region, is organised by Deutsche Messe, the name behind DOMOTEX Hannover - the world's leading trade fair for floor coverings and carpets - and DOMOTEXasia/CHINAFLOOR, the number one flooring show in Asia, which is organised together with VNU Exhibitions Asia and Chinafloors.
The continuous growth and steadiness of all three flooring shows justifies the confidence of the flooring industry in all DOMOTEX shows. Exhibitors and visitors attend to show and find the latest trends, see the global market survey, share knowledge and benefit from the most efficient business platforms in the flooring industry.
DOMOTEX Middle East: 12 - 14 September 2011
DOMOTEX Hannover: 14 - 17 January 2012
DOMOTEXasia/CHINAFLOOR: 27 - 29 March 2012
For more information, please contact:
Deutsche Messe - Dubai Branch
PO Box 72736
Dubai - U.A.E.
Tel: +9714 337 6072
Fax: +9714 337 6074
Email: tamkeen@messe-me.com
© Press Release 2011
