Rasasi presents a statement of fine refinement for connoisseurs of superlative Ouds
Dubai, 18th October 2006: The touchstones that define a high-quality Dhan-El-Oud (Oud oil) are its unadulterated purity, the condition of the actual Agarwood tree from which it was distilled, its origin and age. Connoisseurs of fine Oud will travel thousands of miles and pay thousands of dollars to find and source the best - Now find the same exquisite excellence in Dhan-El-Oud Al Nafees, a blend of the finest, original Oud oils, combined in a perfume of unparalleled distinction. Limited, hand-picked and carefully chosen Oud oils combine in this epitome of fine sensibilities to create a fragrance that once experienced will never be forgotten.
Ensconced in a crystal of superb brilliance, the vial contains a dark, red, rich liquid that will turn your senses to pleasure with the earthy, passionate and primeval aura that is Oud in its finest form.
Dhan-El-Oud Al Nafees is now available from all Rasasi stores across the GCC.
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About Rasasi:
With 60 stores across the GCC - and counting - Rasasi is today one of the leaders in the Oriental perfume market, with a strong presence in the Occidental segment. A businessman who envisioned the boom in the Dubai's retail industry founded Rasasi in 1979 in Dubai. In the last two decades, Rasasi has enjoyed tremendous growth and established a strong presence throughout the GCC, due to its commitment to producing high quality, value driven products combined with excellent customer service. Rasasi has, over the years of its operation, remained the region's leading fragrance producer and retailer. Headquartered in Dubai's Jebel Ali Free Zone, Rasasi is now transforming itself into a world-class luxury brand by taking on even bigger challenges.
For more information please contact:
Rohini D'Costa / Anju Rajendran
Partnership PR
Tel: 04-2820044
pr@partnershipme.com
© Press Release 2006
