03 March 2009
D-Link Middle East, the end-to-end computer network solutions provider for consumer and business, today announced the expansion of its partnership activities by having created the D-Link Global Alliance Program (GAP). The program has the purpose of complementing and extending the unique value proposition of D-Link's product service offerings for large customers and resellers. It is divided into three tiers:  strategic, solution, and technology and aims to assist D-Link's vendors to better address their time-to-market and technology advancement needs. 

The GAP is designed to create effective partnerships with innovative and industry-leading companies to co-develop solutions and services that meet varying customer requirements and help manage their business.  Furthermore, the program creates unique opportunities for alliance members to expand their market reach by developing solutions or services that enhance D-Link's existing solutions for both customers and channels. The three-tiered program extends a variety of benefits to chosen partners, including early access to enhanced products, joint marketing, partner branding, solution testing and interoperability, training, technical support and sales tools.

"The Global Alliance Program is a win-win strategy for both D-Link and its alliance partners," said Tony Tsao, CEO and President of D-Link Corporation. "This program is a formalized framework for both D-Link and its partners to share the strengths and enhance each other's offerings. The program serves to improve company solutions and services, while providing partners with D-Link's global presence to expand new markets. Through this alliance, we aim to provide joint success and growth for our company and partners for progressive development, which ultimately maximizes value for our customers."

"The GAP provides members with a wealth of resources and support programs that facilitate the development and interoperability of their products and solutions with ours", says Harrison Albert, Regional Sales Director at D-Link Middle East. "The program classifies members into three different levels (strategic, solution, and technology partners), depending on the extent for collaboration needs and interoperability with D-Link's solutions. The program furthers our unique approach and vision for open, interoperable solutions, best-of-breed innovation to provide our customers with differentiated solutions to help manage their businesses", Harrison concludes.

Some of the key benefits presented to members who are joining the Global Alliance Program include:

Global marketing, business development and technical support that can assist members in finding new business opportunities, differentiating their solutions or services and offering greater value to customers;

State of the art labs to conduct comprehensive product testing that provide members with D-Link validation of product interoperability;

Listing of the company and its solutions in the directory of the new D-Link Alliance website, complete with valid and comprehensive information about the members' solutions;

Greater transparency of D-Link's product strategy through various events and information-sharing activities where members can collaborate with D-Link product teams.

The D-Link Global Alliance Program membership is open to any company. Organizations interested in joining the D-Link GAP can learn more about the program or apply for a membership at http://alliance.dlink-intl.com or email to alliance@dlink.com.sg.

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About D-Link:
D-Link is the global leader in connectivity for small, medium and large enterprise business networking. The company continues to strive towards excellence as an award-winning designer, developer and manufacturer of networking, broadband, digital electronics, voice and data communications solutions for the digital home, Small Office/Home Office (SOHO), Small to Medium Business (SMB), and Workgroup for Enterprise Environments. D-Link ME Headquarters is located in Dubai, the UAE, Dubai Internet City, Office 103, Building #3, Tel.: +971 4 391 6480, Fax: +971 4 390 8881. For general inquiries, contact: info.me@dlink-me.com or visit our website: http://www.dlink-me.com.

For more information, please contact:
Nicole Maria Meier
D-Link  Middle East
PO Box 500376
DIC, Building # 3, Office 103
Dubai, United Arab Emirates
Email:   nmeier@dlink-me.com
WWW:   www.dlink-me.com

© Press Release 2009