Muscat – Oman Shell, in partnership with Sultan Qaboos University (SQU), successfully concluded the second edition of the Energizing New Markets program, an immersive learning experience designed to equip university students with practical skills and industry insights aligned with Oman’s sustainable development ambitions.

Held on the SQU campus, the four-day program brought together a group of promising students from the College of Economics and Political Science and the College of Engineering to take part in an intensive workshop. Centered around Shell’s CAR framework, which focuses on Capacity, Achievement, and Relationships, the program offered participants hands-on exposure to the business side of renewables and energy transition through real-world case studies.

Over the first three days, students worked in diverse teams to analyze a commercial expansion challenge linked to Shell’s Powering Progress strategy. The sessions combined technical and soft skills training, while also addressing identified skillset gaps through mentorship and guided exercises led by Shell and SQU professionals and experienced facilitators. 

On the final day, student groups presented their commercial business plans before a panel of Shell and SQU leaders and judges. The presentations demonstrated not only their strategic thinking, but also their ability to apply classroom knowledge to industry-relevant scenarios.

“This program gave us a platform to challenge ourselves, apply what we’ve learned, and grow in new ways outside the classroom” shared one participating student.

Professor Salim Al Harthi, Deputy Vice Chancellor for Academic Affairs and Community Service at SQU, highlighted the importance of the partnership:

“This collaboration stands as a pioneering model of synergy between academic institutions and the industry sector, offering a practical learning environment that enhances students’ skills in strategic thinking, problem-solving, teamwork, and other essential competencies required in today’s dynamic job market.”

This initiative, first introduced in 2024, is part of Shell’s broader In-Country Value (ICV) efforts to support local talent and build a more sustainable, future-ready workforce. In 2025, the program expanded further with two workshops delivered and the number of participants doubling from 20 to 40 per batch, marking a significant step forward in its reach and impact.

By bridging the gap between academia and industry, Energizing New Markets reaffirms Shell’s commitment to empowering Omani youth with the tools and mindset to thrive in tomorrow’s energy landscape.

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About Oman Shell

Shell has been a partner in Oman’s development and progress over the last several decades. We have been providing pioneering technologies and expertise in the energy industry and creating value for the community. Shell is active in Oman across the oil and gas industry and is involved in joint venture and independent activities ranging from research and development, exploration and production to trading, retail and new energies. Shell also implements an extensive social investment program that contributes to the sustainable development of the country. Shell holds interests in Petroleum Development Oman (34%), Oman LNG (30%) and Shell Oman Marketing Company (49%). Together they represent a substantial part of Oman’s economic growth.

In January 2023, Oman Shell started producing gas from Mabrouk North East field in Block 10 in Oman. Shell holds a 53.45% working interest in Block 10, with OQ and Marsa Liquefied Natural Gas LLC (a joint venture between TotalEnergies and OQ) holding 13.36% and 33.19% respectively.

Enquiries
Salima Al Masrouri
Email: S.Al-Masroori@shell.com
Middle East and North Africa Media Relations:
Email: mena.media@shell.com

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