Unveils new logo symbolizing vision for Dubai's future
Dubai - 30th August 2008: The Community Development Authority (CDA) today announced the launch of its Corporate Identity with the unveiling of its new logo, which has been designed to reflect the CDA's vision of making Dubai an inspiring model of community well-being and national identity.
The logo, depicting the words 'Community Development Authority' beside three green concentric circles blossoming from a red chevron, is expected to become a beacon of hope and peace for citizens of Dubai in the years to come, as the CDA begins its initiatives based on supporting Dubai's sustained social and economic growth, while offering key social services designed to meet the growing community needs. It is noteworthy that the CDA will be specifically working towards enhancing social cohesion, social inclusion, social protection, empowerment and preserving national identity.
The logo itself has many symbolic undertones that tie in with the CDA's mission: The light green colour, inspired by the color of palm-tree leaves, symbolizes peace, growth and natural prosperity, while the red symbolizes humanity's life force of blood. The three circles represent the three elements of the community in Dubai, the individual, the group and the community, and the ripple effect of the circles shows the spread of CDA's message throughout the community and hopefully the region.
Dr. Maryam Mattar, Director General of the CDA, said, "We are very pleased with the launch of our Corporate Identity and feel the logo symbolizes the values of the CDA. We look forward to realizing our vision and producing the ripple effect depicted by the logo throughout Dubai and ensuring a brighter future for all in a cohesive and supportive community.
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About Community Development Authority (CDA)
The CDA is a new governmental authority that takes responsibility for setting up and developing frameworks for social development. It aims to attain the goals of Dubai Strategic Plan 2015, declared by H.H. Sheikh Mohammed Bin Rashid Al Maktoum in February, 2007.
The CDA is a government entity mandated with enhancing social development and national identity, as well as strengthening citizens and residents' roles in the community. It aims to develop the basic structure necessary for its functioning, through setting up the necessary policies, restraints and standards pertaining to social services providers, in order to elevate social standards. Moreover, the CDA aspires to create an environment based on social cohesion that empowers the members of the community in Dubai, enables them to participate positively in its social development and protects them by providing them with a social safety net, regardless of their nationality.
For more information please call:
Muna Ali Saif Bin Harib
04 4299800
Director - Marketing & Corporate Communications
Community Development Authority
Email: muna.harib@cda.gov.ae
Jamal Al Mawed at Weber Shandwick MENA,
phone : 04 321 00 77
Email : Jamal.almawed@ws-mena.com
© Press Release 2008
