Boomerang and TCM go Arabic

13^TH April 2008, Gulf: Turner Broadcasting System (TBS) Europe Limited today formally announces the launch of Boomerang in Arabic and Arabic subtitled movies on TCM.

Predominantly aimed at 4 - 9 year olds, Boomerang is dedicated to some of the greatest classic animations ever made, including Scooby Doo, Tom & Jerry, Popeye, The Flintstones and Sylvester & Tweety amongst many others.

TCM brings the silver screen to life by broadcasting world class movies, exclusive OFF SET celebrity interviews, monthly star tributes, special events and original screen tests. Along with special seasons hosted by contemporary directors and experts, TCM gives this definitive classic movie channel a style of its own.

Dima Boulos, Regional Director for Middle East said, "Boomerang is a wonderful channel offering an enormous range of classic, fun cartoons for the young and the young at heart! We have customized the channel to suit fun-loving Middle Eastern audiences that have a strong appetite for timeless favourites and to give them a great place to go when they want to relax and laugh."

'TCM has also given Arabian viewers ageless classics including Casablanca and Gone with the Wind and the opportunity to see iconic stars such as Marlon Brando and Al Pacino in action. The glamour of old Hollywood will now be available with Arabic subtitles, increasing the affinity of TCM to its Arab viewership.'

'These exciting advancements are vital steps in further establishing and growing our already popular entertainment brands in an extremely important business territory."

-Ends-

Boomerang shows timeless favourites such as Scooby Doo, Tom and Jerry, Looney Tunes and The Flintstones. Boomerang is cartoon entertainment for the whole family, bringing much-loved toon stars to a whole new generation of viewers. Boomerang is available in Belgium, Bulgaria, Bahrain, Croatia, Czech Republic, Cyprus, France, Germany, Hungary, Italy, Poland, Romania, Slovakia, South Africa, Spain, Middle East, Netherlands, Russia and UK.

TCM (Turner Classic Movies) draws from an extensive library of movies ranging from the 1920s to 1990s presenting them in a contemporary style that reinterprets their place in history and their relevance to people's lives today. TCM brings the silver screen to life by offering viewers exclusive in-depth celebrity interviews, monthly star tributes, special events and original screen tests. Along with hosted seasons with contemporary moviemakers and experts, TCM is a definitive classic movie channel with a style of its own.

TCM is available via cable, satellite and digital terrestrial throughout Europe, Africa and the Middle East in eleven regional versions including: English, Danish, French, German, Greek, Hebrew, Polish, Norwegian, Romanian, Spanish and Swedish.

Turner Broadcasting System (TBS) Europe delivers some of the world's most successful and well-known news and entertainment brands - CNN, Cartoon Network, TCM (Turner Classic Movies), Toonami and Boomerang - across approximately 100 countries in Europe, Africa and the Middle East. Alongside its TV channels TBS is at the forefront of developing its brands through the internet, broadband, wireless, DVD, e-commerce, merchandising, cinema, publishing and every other available platform. Turner Broadcasting System Europe Limited is a Time Warner Company.

For more information please contact:
Danielle Woods, PR Coordinator - Pan
Email: Danielle.Woods@turner.com / Tel: +44 (0) 20 7693 0787

Melanie Schmutz,
PR Account Manager
Email: Melanie.schmutz@ogilvy.com / Tel: +9714 3050 310

For press releases/schedules/images: www.europe.turnerInfo.com