Alexandria, Egypt, June 18, 2008: Alexandria City Centre, Egypt's landmark shopping destination, celebrated the World Health Organisation's 'World No Tobacco Day' with a campaign aimed to educate smokers and non-smokers alike about the dangerous effects of smoking.
The initiative saw Alexandria City Centre tie up with two local charities, Future Protectors and Good Companions, to set up a kiosk at the Centre with 30 volunteers distributing information of the ill effects of smoking and giving away mugs to visitors. The volunteer staff along with the house keeping and security at the Centre supported the efforts by wearing a 'World No Tobacco Day' t-shirt to increase awareness.
Omar Gaafar, General Manager, Alexandria City Centre, said, "We hope the message spread through this campaign will discourage people from smoking. The range of diseases and conditions caused by smoking is frightening. And it's not just your body that is affected. Your smoking also affects others around you."-Ends-
About Alexandria City Centre:
Suitably located on the Alexandria Cairo Desert Road, opposite to the Alexandria International Park, Alexandria City Centre is just 15 minutes from downtown.
Opened in January 2003, the shopping centre offers its customers a combined shopping and entertainment experience. It is home to 97 retail outlets, a 42,000 square metre Carrefour Hypermarket, seven-screen renaissance cinema, an international food court and the evergreen family destination, Magic Planet. The centre underwent an expansion in 2006, which added almost 1,800 square metres of retail space. The naturally lit interior, wide hallways and simple layout create a pleasurable environment for the millions of visitors who are attracted to the mall each year.
For more information, please contact:
Helen Ross
Komal Manglani
Polaris Public Relations
P. O. Box 32838
Dubai
UAE
Tel: +9714-3415555
Fax: +9714-3415588
Email: h.ross@polaris-me.com
Email: k.manglani@polaris-me.com
© Press Release 2008
