First UAE-based carrier to develop iPhone booking management application

Sharjah, UAE; July 30, 2013: Air Arabia, the first and largest low-cost carrier (LCC) in the Middle East and North Africa, today became the first UAE-based airline to launch a mobile application for Apple devices.

The Air Arabia iOS App, which can be downloaded free from the App Store, allows passengers to easily purchase tickets, review and amend bookings and select seats using their iPhone. It also offers connectivity to the airline's website and call centres, as well as access to an abundance of useful travel information. Simply visit www.appstore.com/Airarabia to download the app.

"A key attraction of Air Arabia has always been our simple and hassle-free bookings," said Adel Ali, Chief Executive Officer, Air Arabia Group. "The airline places great importance on leveraging new technologies to enhance the overall experience of flying with Air Arabia. Our new application for iPhone will now make it even easier for our passengers to interact with us, while keeping Air Arabia at the forefront of deploying smartphone technology in the Middle East aviation sector."

The newly launched iOS app allows customers to book tickets, manage their bookings and add services conveniently through their iPhones. Air Arabia has always put digital communications channels at the heart of its business model, with new functionality continually added to its online and mobile platforms. The airline's iOS App follows the recent launch of its mobile website, which allows passengers to access the features of www.airarabia.com from any smartphone, anywhere in the world.

These channels complement Air Arabia's extensive range of distribution and payment channels, which includes travel agents, call centres, sales shops, cash collection points and many others.

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About Air Arabia:
Air Arabia (PJSC), listed on the Dubai Financial Market, is the Middle East and North Africa's leading low-cost carrier. Air Arabia commenced operations in October 2003 and currently operates a total fleet of 33 new Airbus A320 aircraft, serving 85 routes from three hubs in the UAE, Morocco and Egypt.

Air Arabia carried a record 32 million passengers since its launch and more than 1.4 million in the first quarter of 2013.

Air Arabia is an award-winning airline that focuses on offering comfort, reliability and value-for-money air travel. For further information, please visit: www.airarabia.com.

For further information, please contact:
Housam Raydan
Air Arabia PJSC
Sharjah, UAE
Tel: 971-6-5088968
Fax: 971-6-5580031
E-mail: hraydan@airarabia.com

Ajith Henry / Tameem Alkintar
ASDA'A Burson-Marsteller
Dubai, UAE
Tel:+971-4-4507600
Fax: +971-4-4358040
Email: Ajith.henry@gmail.com /Tameem.Alkintar@bm.com

© Press Release 2013