Creativity and Technology Combine to Form the Inspirational Shoe
Dubai, October 11, 2006 - adidas has announced the imminent launch of the T-Mac 6, a combination of NBA superstar, Tracy McGrady's on and off court creativity with adidas' ForMotion technology.
"We are enthusiastic about introducing the T-MAC 6 in the region," said Jad Chouman, Regional Product Manager, adidas Emerging Markets. "Not only is the T-MAC-6 a great looking shoe, but also it utilises the superb adidas ForMotion technology that will keep players feeling more confident at high speeds on the courts."
The definining feature of the new T-MAC 6 is the five-pod adidas ForMotion technology. adidas ForMotion adapts to the playing surface to give exceptional control at high speeds, while absorbing the impact of jarring movement and sudden stops, allowing for greater comfort and composure during play.
T-MAC 6 creator, Kyle Pulli took his inspiration for the shoe's cutting edge design from Tracy McGrady's on court play; by devoting less energy and attention to staying in control, players can now focus on making their next move to counter the opposition. McGrady's off court showing also inspired the shoe's beautiful design, that will carry weight off the courts as well.
T-MAC 6 is a true combination of the adidas ForMotion technology with T-MAC's creative style. The T-MAC 6 is set to hit adidas stores in the UAE, Kingdom of Saudi Arabia, Kuwait, Qatar, Jordan, Lebanon and Syria in the first week of November, 2006. The T-MAC 6 will feature in two colours: white and black.
-Ends-
For further news and information, please visit the adidas press website at www.press.adidas.com, or contact:
Ellen Peacock
Regional Communications Manager
Tel: +971-4-227 3033
Fax: +971-4-222 6675
Email: ellen.peacock@adidas.ae
Anoushka Misra
ASDA'A Public Relations
Tel: +971-4-3344550
Fax: +971-4-3344556
Email: a.misra@asdaa.com
© Press Release 2006
