Bangkok, Thailand: Jonathan Wigley, CEO of Absolute Hotel Services is delighted to announce the newest member of the rapidly growing U Hotels & Resorts brand. U Le Mirage Doha which is scheduled to open in August 2011 unveils new horizons for U Hotels & Resorts - enjoying the unique distinction of being the first step of a strategic expansion of the brand into the Middle East.
U Hotels & Resorts have entered into a management agreement with Qatar's Gulf Trading and Contracting Company W.L.L (GTC). The company comprises a diverse portfolio of businesses headquartered in Doha, Qatar. GTC currently owns and operates three premier hospitality properties which include serviced residences, suites and apartments in the exponentially burgeoning metropolis of Doha.
Speaking on behalf of Gulf Trading and Contracting (GTC), Mr. Vatche Yergatian, the CEO of Le Mirage Hospitality Services and Catering Concepts said "This project will be the first of its kind in Doha - a hotel which promises intimacy, character and an assurance of premium quality for both the business as well as the leisure traveler. With an emphasis on personalized, bespoke experiences, guests can "design" or "tailor make" their visit to perfectly suit their individual tastes. A prime location, enhanced by the unique concept of service and style which is the hallmark of U Hotels & Resorts will indeed differentiate us. Encouraged and enthused by the brand's impressive expansion into Thailand, India, Vietnam, Indonesia, Laos and Cambodia, we believe we have a winning formula."
This iconic hotel enjoys a prime location in the city centre. Embodying the attributes, philosophy and unique style of the parent brand - the architectural design of U Le Mirage, Doha offers guests a contemporary interpretation of the local heritage and culture. This exceptional décor will be manifested in the guest rooms and public spaces with the finest quality furniture, furnishings, fittings and works of art.
"We are delighted to announce the expansion of the U Hotels & Resorts brand into the Middle East. Doha is an alluring blend of culture and contemporary lifestyle which aligns perfectly with our brand essence. We are confident U Le Mirage Doha will be an iconic flagship marking the commencement of our aggressive expansion into the region. In the near future, we will be announcing four new hotels under the U Brand umbrella for the region" said Mr. Jonathan Wigley, CEO of Absolute Hotel Services Co. Ltd. He went on to add "U le Mirage Doha will be very popular with those who seek character, convenience, efficiency and uncomplicated services in a hotel; yet want to be inspired and cared for by genuine hospitality. Our unique brand attributes and services namely the 24 hours use of the room, breakfast whenever wherever, free Wi-Fi and more will be some of the many key demand and differentiating drivers for this beautifully designed hotel. Undoubtedly, U Le Mirage, Doha will prove itself to be the quintessential business and social destination for the city of Doha".
The 120 - room U Le Mirage Doha will feature 78 superior rooms, 36 deluxe rooms and 6 suites with room sizes ranging from 33 square meters for superior rooms to 66 square meters for suites. The design and style of the rooms is contemporary; exuding lavishness and style. Each room offers guests the ultimate comfort of luxury bedding with deluxe amenities including a LCD flat screen television, a comfortable lounge area, wired and Wi-Fi internet access along with a work desk fitted with an iPod and iDocking station.
U Le Mirage Doha promises to offer world class culinary and dining experiences which include a 24 hour multi ethnic restaurant, a café with a deli and an exquisite roof top lounge.
Guests have the option of keeping fit in a state of the art fitness centre with a view of the stunning Doha skyline or simply unwinding in the beautifully designed pool with an outdoor Jacuzzi. Spoilt for choice, guests can relax and rejuvenate at the traditional spa facility equipped with two single en-suite treatment rooms, a Turkish bath, sauna, an indoor plunge pool, Jacuzzi and a Vichy shower treatment room.
The hotel caters for meetings and social events with an extravagant 280 square meters of floor area allocated specially for three meeting rooms and a board room. Flexibility is a key feature allowing for the meeting rooms to be combined and configured in different layouts so as to suit the convenience of the organizers. A fully equipped business centre with a library will be located adjacent to the meeting rooms providing guests the convenience of PC stations and internet access.
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About Absolute Hotel Services
The company provides a unique range of hospitality services and consultancy on an a la carte basis that includes marketing/feasibility studies, owner representative services, master planning consultancy, pre-opening consultancy, brand creation/consultancy, training as well as the hotel management services from the technical services and pre-opening assistance to management contracts for U Hotels & Resorts, Eastin Hotels & Residences and Eastin Easy, the hotel brands of Absolute Hotel Services as well as non-branded hotels and resorts.
Absolute Hotel Services head office is based in Bangkok, Thailand while Absolute Hotel Services Indochina office based in Hanoi covers Vietnam, Cambodia and Laos. Absolute Hotel Services India office based in Mumbai covers India, Maldives, Nepal, Bangladesh, Mauritius and Sri Lanka.
Currently operating and under development properties concluded under the U Hotels & Resorts brand in Thailand, Vietnam, Cambodia, Laos, India and Indonesia total 40 with more than 3,700 rooms of which will all be operating by 2012. Eastin Hotels & Residences and Eastin Easy have operating and under development 9 projects ongoing in Thailand, India and Vietnam totalling close to 1,400 rooms operating by late 2012.
Company address:
Absolute Hotels Services Co. Ltd.
14th Floor TST Tower
21 Viphavadi-Rangsit Road
Jatujak, Bangkok 10900
Thailand
Tel: +66 2 273 8507
Fax: +66 2 273 8509
Website: www.absolutehotelservices.com
For more information, please contact
Nopparat P'Kulsiri (Klang)
Tel: +66 2 273 8507 ext. 111
klang@absolutehotelservices.com
© Press Release 2010
