Dubai, 17 December 2007: ABN AMRO today announced the launch of its Visa Infinite Debit Card, the first debit card of its kind in the region. In keeping with the bank's strategy to offer best in class products, the Visa Infinite Debit Card enhances the current premium product offering through its "Van Gogh Preferred Banking" services.
The move comes as the demand for tailored premium products becomes increasingly important to the growing number of high net worth individuals in the UAE. The Infinite Debit Card increases the client's choice on how to pay for products and services.
Not only does the Infinite Debit Card provide security and safety, it also offers the cardholder a 24 hour dedicated concierge service team. Along with a host of unparalleled privileges and offers, cardholders have the ability to withdraw AED 50,000 from ABN AMRO ATM's, which is testament to the Visa Infinite Card being an ideal product for this audience.
"Premium cards carry a certain status however, that alone is not enough to interest the affluent. It is a card's value added benefits that attracts them, which is why ABN AMRO has taken the lead in delivering a premium debit card with privileges exclusively tailored for individual needs," said Shahid Niazi, ABN AMRO's Head of Van Gogh Preferred Banking, UAE.
Commenting on the launch of the ABN AMRO card Aashish Bhargava, Country Manager for UAE at Visa Inc. said, "This is a unique product which offers the most prestigious rewards and benefits that will entice the discerning cardholders of ABN AMRO, confirming Visa Infinite as a card to aspire to."
The ABN AMRO Visa Infinite Debit Card can be used at over 27,000 outlets and over 1,400 ATM's in the UAE alone and is a quick, convenient and safe alternative for everyday spending. The debit card brings the added advantage of paying for goods and services directly from your account and not on credit. In addition to this, Visa cardholders can avail of unparalleled acceptance with 26 million merchant locations and over 1 million ATM's in 170 countries worldwide.
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ABN AMRO
Netherlands-based ABN AMRO is a leading international bank with total assets of EUR 1,120.1 bln (as at 30 June 2007). It has more than 4,000 branches in 53 countries, and has a staff of more than 99,000 full-time equivalents worldwide. ABN AMRO was acquired by the Consortium of RBS, Fortis and Santander in October 2007 and its various businesses will be divided among the three banks.
ABN AMRO United Arab Emirates
ABN AMRO has been present in the United Arab Emirates since 1973, offering comprehensive financial services including: Consumer Banking, Business and Commercial Banking, Private Banking, and Corporate and Institutional Banking. With 1,500 staff, ABN AMRO operates in the United Arab Emirates with three branches in Dubai, Abu Dhabi and Sharjah, while also serving as the regional hub for the Middle East.
About Visa
Visa operates the world's largest retail electronic payments network providing processing services and payment product platforms. This includes consumer credit, debit, prepaid and commercial payments, which are offered under the Visa, Visa Electron, Interlink and PLUS brands. Visa enjoys unsurpassed acceptance around the world and Visa/PLUS is one of the world's largest global ATM networks, offering cash access in local currency in more than 170 countries. For more information, visit www.corporate.visa.com
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© Press Release 2007
