17th May 2011, Kingdom of Bahrain: 4SPOTS was recognized at the Bahrain and Arab eContent award ceremony under the patronage of the Deputy Prime Minister H.H. Shaikh Mohammed bin Mubarak Al Khalifa. This win marks a series of achievements for the agency which is headquartered in the Kingdom of Bahrain with a presence in the GCC, Europe and Asia.   

The eContent Award for the eBanking category was won for the KFH-Bahrain iPhone and Blackberry app. Being the first specialized banking application in the Kingdom, customers are able to avail location based services using the application. The application contains locator services to all ATM's, Branches and Ijara merchants allowing a customer on the move to not only locate but also call customer service directly from the app. This value added service provided to customers greatly increases brand loyalty.

The Bahrain Islamic Bank (BisB) website won the eContent Award under the eBanking Category, for excellent information architecture allowing content to not only be easily accessible but also for focusing on improving the overall user journey through the website. Within the website, visitors can easily access all the pages, products, services or offers and documents related to the products and services BisB has to offer. The website is also highly optimized for search engines ensuring high visibility of its products and services in any search result.

"The fact that 4SPOTS has been awarded for the BisB Corporate Website and KFH mobile apps is testimony to the high quality of creative & technical work ‎produced across all platforms by us. The 4SPOTS team has greatly contributed to this outstanding ‎achievement", said Mr. Srusti Ranjan, Founder and COO of 4SPOTS.

"Organizations often fail to realize the importance of uniting their interactive strategy. Right from usability and easy access to content on their website, to specialized services through applications on devices such as the Blackberry, iPhone, iPad or Android, 4SPOTS ensures a holistic interactive strategy that ensures an optimized presence online. We look at the big picture, be it social media campaigns on Facebook and Twitter or apps that provide location based services, we make sure that an organization is aware of and is able to listen, engage, converse and convert its target audience ensuring return on investment", said Mr. Paul Poulose, Business Development Director at 4SPOTS.

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ABOUT 4SPOTS
Founded in 2006, 4SPOTS is an independent interactive agency headquartered in the Kingdom of Bahrain with offices throughout the GCC, Europe and Asia. 4SPOTS provides award winning interactive strategy for an organization's online presence, be it through the organization's website, web application or micro-sites for their products. In parallel, 4SPOTS adds value to the online presence by assisting organizations with their marketing campaigns through online media, social media channels and social media applications. 4SPOTS has also launched specialized applications on iPhone, iPads, Blackberry and Android devices and interfaces for touchscreen or other interactive devices for regional and international accounts

© Press Release 2011