Fitbit Inc on Wednesday launched its latest smartwatch, Versa 2, adding Amazon.com's voice assistant Alexa and online payments in a bid to compete more strongly with Apple Inc's smartwatch.
Pre-orders for Versa 2, which is $200, will also allow music storage and be available in stores starting Sept. 15.
Fitbit last month cut its 2019 revenue forecast, blaming disappointing sales of Versa Lite smartwatches, a cheaper version that lacked features such as the ability to store music.
(Reporting by Neha Malara in Bengaluru; Editing by Bernard Orr) ((Neha.Malara@thomsonreuters.com; within U.S.+1 646 223 8780; outside U.S. +91 80 6749 0344;))