MUSCAT -- Bank Muscat, the flagship financial services provider in the Sultanate, has opened a state-of-the-art branch in Al Nahdah Towers. HH Sayyid Thy Yazin bin Haitham bin Tariq al Said was the guest of honour at the inauguration attended by AbdulRazak Ali Issa, Chief Executive, Shaikh Saud bin Mustahail al Mashani and senior bank officials. The branch facilities include a service centre for asalah Priority Banking which caters to the needs of high-end customers and provides a differentiated and specialised banking experience.
HH Sayyid Thy Yazin bin Haitham bin Tariq al Said congratulated the bank for opening the new branch, thereby providing world class banking services in all parts of Oman. "Bank Muscat services are complementing the economic developments in Oman," he added. AbdulRazak Ali Issa said: "The expanding branch network highlights Bank Muscat's focus to remain the nation's bank of first choice in all parts of the country. With the widest reach in serving customers and the largest network of 136 branches in the Sultanate, Bank Muscat is committed to meeting customer expectations at all levels. The extension of the branch network reiterates Bank Muscat's commitment to the country's future development."
AbdulRazak added: "Bank Muscat is proud to introduce the revamped asalah Priority Banking services with focus on Recognition, Rewards and Solutions which have set a benchmark for personal and relationship based banking in Oman. As the leading financial services provider, Bank Muscat is committed to reciprocating the trust and confidence reposed by asalah customers in the bank. The revamped products and services are in step with smarter strategies aimed at providing a distinct banking experience."
The asalah priority banking seeks to take personal and relationship banking to a new level. asalah customers are served by qualified Relationship Managers (RM) at exclusive asalah Priority Banking centres in select branches across the Sultanate. Leveraging its unmatched nation-wide branch presence, Bank Muscat seeks to progressively offer asalah Priority Banking services across regions through a network of asalah centres.
The asalah relationship platform draws its strength from proximity to customers, commitment to delivering outstanding service and dedication of Relationship Managers trained to deliver the right solutions. The bank has placed its Relationship Manager talent pool at the very heart of asalah strategy.
Asalah membership comes with Bank Muscat's commitment to delivering value. Personalised premium products and upgraded services come with preferential pricing, thereby multiplying the value of asalah membership and, of course, reducing the cost of transactions.
Benefits include new exclusive asalah Platinum debit card, unlimited and complementary international airport lounge access, exclusive asalah discount booklet covering premium outlets in Oman, the UAE and international travel destination along with a personal annual discount membership card, personal accident insurance, airport transfer in Muscat, preferential rates, competitive foreign exchange rates, fee waivers and discounts on a range of transactions like remittances, standing instructions, pay orders etc.
Most importantly, asalah priority banking customers can participate in exclusive asalah prize draws on al Mazyona savings account. The exclusive prize draws for asalah customers include monthly draw of RO 10,000 for 3 winners, quarterly draw of RO 50,000, end of year draw of RO 100,000 and end of year grand draw of RO 500,000.
The exclusive asalah prize draws will be in addition to their participation in al Mazyona scheme which offers a total prize money of RO 7 million for 2013.
Over the past 30 years, Bank Muscat has achieved steady and significant growth in various disciplines to emerge as the leading financial institution in Oman. Setting new benchmarks, Bank Muscat offers the complete range of banking products and services through the network of branches across the length and breadth of Oman. The sophisticated banking experience stems from the right mix of traditional and electronic channels.
Presently, Bank Muscat is the first and only bank in Oman offering the extended working hours from 8.00 am to 5.00 pm (Sunday to Thursday).
The evening banking service is presently available at eight branches in Muscat Inter-Continental, Muscat City Centre, Al Khuwair, Seeb, Al Khoud, Barka main, Sohar main and Salalah main. Innovations adopted by the bank are characteristic of the largest network of ATMs and cash deposit machines (CDMs) found in all parts of the country.
Bank Muscat acknowledges that smarter strategies are vital to stay ahead in business and provide a distinct customer service.
Bank Muscat understands the constantly changing customer needs and responds with suitable financial solutions.
The corporate philosophy of Bank Muscat is underpinned by the rich Omani culture and traditions and the bank prides itself in its deep understanding of customer needs, offering financial guidance at all levels.
© Oman Daily Observer 2013
