Aujan Industries Co of Saudi Arabia is constructing a $40 million (Dh148.8 million) production plant at the Dubai Investment Park. This will supplement its Dammam facility in Saudi Arabia.
Aujan has a long regional history as a soft drink and confectionery manufacturer, marketer and distributor. The company has established associations with international brands including Cadbury, Wrigleys and Pepsi Lipton International as well as its own portfolio of beverage brands.
"Aujan Industries is celebrating its centenary while embarking on the next stage of the company journey towards accelerated growth," said CEO Alex J. Andarakis.
Established in 1905, Aujan introduced Vimto to the Middle East in 1928. Its Rani range leads the fruit juice category, and with Barbican the company created the non-alcoholic beer segment.
As well as its facilities in Saudi Arabia and soon in Dubai, Aujan's wholly-owned direct distribution and sales infrastructure includes 300 ambient and chilled distribution vehicles calling on more than 27,000 outlets a week covering all supermarkets in the GCC.
Gulf News
