Apollo Tyres, India's leading tire manufacturer, announced plans to establish a hub of operations in Dubai. Apollo has opened a 2,000 square foot office located in the JAFZA Free Economic Zone and taken up 10,000 square feet of warehousing space. The region has traditionally been one of Apollo's strongest export markets, outside of India, accounting for approximately 30% of exports.
According to Satish Sharma, Chief of India Operations for Apollo Tyres, "As a company we are currently in our 2nd phase of global expansion. The Middle East region has always been a natural extension of our markets in India. Our tyres have enjoyed a very high demand in the region, for years now. However, due to capacity constraints at our end, we have not been able to fulfill the local demand. I am happy that we have crossed that. With an active sales and service team based here, we will now be able to provide our customers in the Middle East the service and operational excellence they deserve."
The company has already invested US$2.5 million in creating appropriate infrastructure for its business needs in Dubai and is projecting investments and expenses of US$ 1.5 million annually. Its products will include the entire range of passenger cars, 4×4, sand application tires, and commercial vehicle tires both cross ply and radial.
© Yalla Finance 2011
