30 November 2011
Zainudin Ishak, CEO of HSBC Amanah Takaful has said that his firm's bancaTakaful model is a win-win proposition for customers and financial institutions alike.

Ishak, speaking to local reporters, told The Borneo Post that the Takaful industry would eclipse the conventional insurance industry in Malaysia by 2015 and that HSBC had targeted the market as a significant growth area for its business distributing its products through bancaTakaful.

Ishak said: "BancaTakaful provides a holistic approach to financial planning. It is important to understand customer motivation, behavior and needs to tailor the best solutions, giving a more consistent approach in wealth management planning for clients."

HSBC Amanah Takaful is a joint venture between HSBC Insurance (Asia Pacific), Jerneh Asia and the Employees Provident Fund.

© The Islamic Globe 2011