05 July 2015
KUWAIT: The Gulf Pearl Trading Livestock Company, one of the central Kuwaiti companies specializing in livestock trade announced at a press conference at the Movenpick Hotel the launch of future plans in the upcoming five years aimed at strengthening the company's role in food security. The conference also revealed the standards required in the local market for meat and livestock while also promoting strategic relations necessary to serve this sector. Despite the Gulf Pearl's short presence in the market, which did not exceed three years, the trade company strives to enhance its name locally with the help of its parent group, the Emirates Future Company - the leading player and supplier in the livestock trading company possessing a large fleet of 12 Steamboats, the biggest fleet of its kind in the world, private farms and slaughterhouses to sustain the breeding of cattle imported from different countries while the all fields are maintained by qualified staff and expertise.

The General Director of The Gulf Pearl Trading company Hussain Gohosheh pointed out that, "The establishment of an integrated strategy for food security solutions is needed to ensure an ongoing safe food supply by seeking to expand investment and strengthen strategic ties. This underscores our commitment to the highest quality, integrity, outstanding performance, alongside carrying out our social responsibilities, preservation of the environment, and to achieve a higher return for shareholders." With regards to the future of the company, Ghosheh said: "The five-year-plan for the Gulf Pearl focuses on investing in retail centers, including distribution in industries, investment in meat manufacturers, and maintaining the management of slaughterhouses to ensure they abide by International standards." He also emphasized that the company aspires to reach and achieve its objectives with the highest efficiency considering the challenges faced providing land.

Food security
He further added, "The vision of the company is to play a leading role in enhancing food security through the provision of food commodities in the most effective way in order to ensure safe consumption, and focus on the best standards of environmental quality and sustainability in accordance with the requirements of the Islamic law." Ghosheh emphasized that the ongoing efforts to ensure a safe food supply is fundamental to the company's vision, while stressing the need to expand investment and strengthen strategic ties.

Moreover, these solutions underscore the company's commitment to high quality, social responsibility and preservation of the environment in order to achieve a higher return for shareholders. He also added that the company ongoing in our efforts to provide high quality supplies of livestock for the needs of our market. For his part, Executive Director of the company, Kassim Zakaria said: "We succeeded in supplying Australian livestock in the local market in spite of the short period of our existence and we were able to get ahead in controlling a market share of 30-40 percent, supplying over 350,000 Australian sheep in the market." Kassim stated that the company believes that the Australian farmlands owned by the parent group is currently working on providing slaughterhouses and wholesalers directly in accordance with the supervision of all health regulations and criteria, from the time it departs from the country of origin until it reaches through the ports and various stages of the journey, ultimately distributing it to slaughterhouses and traders under the control of the management.

The Gulf Pearl succeeded in penetrating the Kuwait market rapidly despite the deficits and impairments present originally. The company continues to hope that the Public Authority for Agriculture provides the requirements needed to increase the expansion and meet the needs of the consumers as it is the prime objective of serving the interests of the consumer in Kuwait.

Cooperation
Qassem confirmed the existence of a strong cooperation between the company and official authorities concerned on the one hand, and with the competitors on the other hand to serve the sector and enhance product availability throughout the year and at reasonable and stable prices. He also pointed out that the Gulf Pearl company is committed to maintaining stable prices in the local market, and that the existence of competition with other companies will not contribute in raising prices. At the same time, he stressed that the coming period will not see any increase, with the advent of Eid Al- Fitr, due to securing the necessary needs of the domestic market by the companies involved in livestock. Regarding achievements, Qassem, said that the company contributed to raising the level and quality of live cattle coming from the country of origins. He concluded by pointing to the readiness of the company that is currently bidding for the supply of live cattle to government agencies and military forces. Moreover, company will strive to employ and train Kuwaiti staff and give them a major role in leading the operations in Kuwait.

© Kuwait Times 2015