• Teams up with Color Code Waste Treatment in Dubai

Dubai, UAE: Canon Middle East, a leader in printing and imaging solutions, has announced a positive development in the continued commitment to communities and sustainability with a one-month long customer collection service for those looking to continue to recycle their e-waste.

Canon Middle East’s authorised recycler in the UAE, Color Code, has been selected to support collection from customers’ homes. Collectable items include Canon consumables such as ink, toner, batteries and paper as well as electronic waste such as old printers, cameras and scanners.

The initiative is aligned with wider efforts on the part of Canon to support the achievement of the United Nation’s Sustainability Goals (SDGs) with an environmentally conscious approach to the manufacturing and recycling of its products.

Commenting on the initiative, Mai Youssef, Corporate Communications and Marketing Services Director, Canon Africa, Middle East and Turkey, said: “As a business we’ve been doing all we can to support the continuation of our activities despite the current environment. We are steadfastly committed to our corporate sustainability responsibilities and one of these is our effort towards a clearer and more circular economy. Aligned with our corporate philosophy of kyosei – which means living and working together for the common good – we wanted to ensure that we continue to support our customers with positive and meaningful initiatives with a positive impact, whilst adhering to government guidelines and ensuring we all stay safe, at home.”

Canon is committed to a ‘no waste’ to landfill policy. Toner cartridges are recycled as far as possible - be it as a component in a new toner cartridge, as a base material in other industries. Between 1990 and 2018, Canon recycled more than 408,000 tonnes of cartridges globally, saving more than 601,000 tonnes of CO2 emissions.

To participate, customers simply need to fill in an online form with the details of their items for recycling as well as their home address and contact details, and collection will be implemented within 48 hours of the request. https://en.canon-me.com/sustainability/uae-recycling/

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Media enquiries, please contact
Canon Middle East
Mai Youssef
e. mai.youssef@canon-me.com

ASDA’A BCW
Yasser Alvi | Farah Al Basha
t. +9714 4507 600
e. yasser.alvi@bcw-global.com  |
farah.albasha@bcw-globlal,com 

About Canon Middle East

Canon Middle East, a subsidiary of Canon Europe, is the operational headquarters for Canon in the Middle East is based in Dubai, UAE.

Founded in 1937, the desire to continuously innovate has kept Canon at the forefront of imaging excellence throughout its 80-year history and has commitments to invest in the right areas and capture growth opportunities. From cameras to commercial printers, and business consultancy to healthcare technologies, Canon enriches lives and businesses through imaging innovation.

Canon’s corporate philosophy is Kyosei – ‘living and working together for the common good’. In EMEA, Canon Europe pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon’s products, solutions and services.

Canon invests heavily in R&D to deliver the richest and most innovative products and services to satisfy customers’ creative needs. From amateur photographers to professional print companies, Canon enables each customer to realize their own passion for image.  Further information about Canon Middle East is available at www.canon-me.com 

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