INFINITI and Universal Premium Motors Agencies announce their partnership in Saudi Arabia

Universal Premium Motors Agencies display the INFINITI QX80, QX70, Q60, QX50 and Q50 during EXCS International Luxury Motor Show in Jeddah

Infiniti and UMA sign partnership

Infiniti and UMA sign partnership

Jeddah: INFINITI, the globally renowned premium car manufacturer, has officially announced Universal Premium Motors Agencies (UMA Premium) as its official dealer in Saudi Arabia.

UMA, a business with a history of more than 70 years in Saudi Arabia has witnessed notable success since its inception in the Kingdom. The company has gone from five showrooms and 450 employees to operating 26 branches in 18 cities across the Kingdom with online real time connectivity to all locations and with more than 2,000 employees.

Eng. Mohammed Abduljawad, Chairman, UMA Premium said, “INFINITI is a truly unique brand with an outstanding product offering, which makes it stand out amongst competition in any market. We are looking forward to a long and successful partnership with INFINITI who for more than 30 years now have been setting the benchmark for a special kind of luxury automotive experience around the world, one that pursues the ideal measure of power, performance and artistry.”

Markus Leithe, Managing Director Middle East at INFINITI commented: “INFINITI has been operating in Saudi Arabia for more than 20 years and this is a key focus market for us regionally and globally. I am therefore very pleased to announce this new partnership with UMA Premium – a highly respected local organization that shares our passion for premium vehicles, outstanding customer service and delivering unmatched driving experiences in Saudi Arabia.”

INFINITI and UMA Premium’s partnership will commence in the Kingdom with the introduction of the complete INFINITI portfolio including the new QX80 and the all-new QX50.  

The premium SUV QX80, launched globally at Dubai International Motor Show is expected to be especially well received by the Saudi market. The all-new INFINITI QX50 arrived across the Middle East in September last year and is designed to fully meet the needs of today’s premium car buyers.

Kalyana Sivagnanam, President, Nissan Middle East FZE and Regional Vice President, Nissan Africa, Middle East and India added, “We are proud to support INFINITI on its partnership with UMA Premium, as INFINITI will embark on a journey to introduce its portfolio to the customer base in Saudi Arabia. With the latest models that have been launched across the region, we believe there is great potential for them to do exceptionally well in the Kingdom.”

Infiniti Middle-East and Universal Premium Motors Agencies are committed to a partnership in the Kingdom that will witness the expansion of the INFINITI brand and ensure excellence in delivering its premium offerings.


About Infiniti:
INFINITI Motor Company Ltd. is headquartered in Hong Kong with representations in 50 markets around the world. The INFINITI brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States, United Kingdom and China.  INFINITI design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.

INFINITI is in the middle of a major product offensive. The brand has been widely acclaimed for its daring design and innovative driver-assistance technologies. From the 2016 season, INFINITI is a technical partner of the Renault Sport Formula One team, contributing its expertise in hybrid performance.

More information about INFINITI and its industry leading technologies can be found at You can also follow us on Facebook, Twitter, Instagram, LinkedIn and see all our latest videos on YouTube.

About UMA:
Universal Motors Agencies (UMA), a business with a history of more than 70 years in Saudi Arabia is the first General Motors dealer in Saudi Arabia and since its inception over 20 years ago, has witnessed notable success and achievements.

The organisation has grown from 5 Showrooms and 450 employees to operating 26 branches in 18 Cities across The Kingdom with online real time connectivity to all locations and a workforce of more than 2,000 employees.

UMA premium, a sub division of the organisation, is committed to deliver premium products and services to its customers. UMA Premium operates INFINITI Centers in Jeddah, Riyadh, and Khobar where customers will have access to INFINITI’s premium customer care.

For more information, please visit  or call 8002442020

For more media information on Infiniti please visit:
For more local information on Infiniti please contact:
Infiniti press office
+ 971 4 362 5129
UMA press office
+ 971 4 362 5129 

© Press Release 2019

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