Majid Al Futtaim hotels win Green Globe certification

Majid Al Futtaim Hotels were recognised for implanting a long-term holistic sustainability management system


Majid Al Futtaim, a leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia, has been awarded the prestigious Green Globe certification throughout its entire hotel portfolio in the region, thus showcasing the company’s commitment to sustainable development.

These include Aloft City Centre Deira, Hilton Garden Inn Dubai Mall of the Emirates, Ibis Dubai Al Rigga, Ibis Dubai Deira City Centre, Ibis Dubai Mall of the Emirates, Kempinski Hotel Mall of the Emirates, Le Meridien Bahrain City Centre, Pullman City Centre Residences, Pullman City Centre Deira, Novotel Dubai Deira City Centre, Novotel Suites Mall of the Emirates, Sheraton Mall of the Emirates, and The Westin Bahrain City Centre.

Majid Al Futtaim Hotels were recognised for implanting a long-term holistic sustainability management system that addresses environmental, sociocultural, health and safety issues, said the company in its statement.

The hotels utilise the latest cutting-edge technology solutions to reduce carbon footprint and food waste as well as conserving water resources. All solutions are also value accretive with meaningful commercial improvements in the short, medium, and long term, it stated.

Celebrating the achievement, Khalifa Bin Braik, Managing Director - Hotels, Majid Al Futtaim - Properties, said: "The Green Globe Certification is the gold standard in green credentials for the tourism sector, and I am delighted that all our hotels have achieved this prestigious recognition. At Majid Al Futtaim, sustainability is at the heart of everything we do as a business."

"We believe it is our responsibility, as a leading private organisation in the region, to drive the change needed to ensure a sustainable future. This culture underpins all of our operations, including the way in which we plan, develop and manage our hotels," he added.

“Receiving the Green Globe certification underscores our adherence to the highest standard for sustainability worldwide and represents yet another milestone in the company’s journey to becoming Net Positive by 2040.”

Majid Al Futtaim’s commitment to sustainability is underpinned by its company-wide sustainable development strategy, ‘Dare Today, Change Tomorrow’, which is aligned with 10 of the United Nations Sustainable Development Goals (SDGs) and sets a roadmap to achieve its vision to become one of the most environmentally considerate companies in the world.

As part of its sustainability strategy, the Dubai group has embarked on a multi-faceted initiative to optimise its hotel assets with the implementation of new technology in all its hotels to reduce their impact on the environment, while providing commercial benefit.

This includes the introduction of several Energy Conservation Measures (ECMs) and sustainability initiatives across the company’s portfolios, via partnerships with Siemens, Enova by Veolia, and other pioneering organisations.-TradeArabia News Service

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