Riyadh- Dubai – Asharq News, the 24/7 Arabic-language multiplatform news service owned by the Saudi Research and Media Group (SRMG), has partnered with Newsbridge, a cloud-based platform for next-gen media valorisation offering its signature multimodal indexing AI technology, leveraging time-stamped metadata.
The next-gen solution enables Asharq News to auto-index its archive via multimodal AI and scalable processing in the cloud. Through organising and merchandising media assets into collections, or smart folders that automatically update when new media match predefined criteria, the technology will effectively future-proof the news service’s archive collections data model with a semantic and structured dataset.
Kathey Battrick, Senior Manager - Library & Media Management at Asharq News, commented: “Our partnership with Newsbridge provides our production teams with a fast and efficient means of searching and finding the shots they need, in English or Arabic. We look forward to leveraging AI-powered archiving technology to maximise multi-lingual search, accuracy, efficiency and convenience”
Philippe Petitpont, CEO of Newsbridge, said: “Asharq News’ track record as innovation leaders in the media sector makes our partnership all the more meaningful. By leveraging Newsbridge Multimodal Indexing AI technology, Asharq is setting a new standard to future-proof media asset management in the industry while also transforming end-user experience, offering next-gen search exploration and retrieval.”
Newsbridge offers a next-gen cloud platform powered by AI to revolutionize the user experience of managing and working with critical amounts of media assets, providing unprecedented access to content. The complete solution consists of Media Asset Collections, Multimodal indexing AI, Cloud Video Tools and its recently launched Content Monetization Showcase and Resale portal. By taking into account facial, object and scene recognition with audio transcription and semantic context, the solution enables smart media asset management, be it media logging, archiving or investigative research.
Asharq News is integrating Newsbridge’s AI archiving technology into its advanced digital infrastructure that is unparalleled in the region in terms of studio equipment, broadcast technology, asset management and internet connectivity. Asharq cutting-edge features include a chroma key green screen, a Barco 2 LED screen, a fully virtual studio, cameras that can be steered remotely from the control room, robotic cameras, a four-screen mobile video wall, an LDL screen that can run augmented reality, Pebble playout technology, LiveU file sharing system and Megaphone TV viewer engagement platform.
© Press Release 2021
Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.
