Kuwait: As part of its ongoing commitment to social responsibility in support of local charities, JYSK, the Danish furniture and home accessories brand franchised in Kuwait by Ali Abdulwahab Al Mutawa Commercial Co. (AAW), teamed up with “Omniaty”, a national non-profit organization, to grant three children currently suffering from terminal diseases the bedroom of their dreams.

Helping to grant the wishes, JYSK worked with Omniaty to renovate the bedrooms of three children between the ages of 6 and 13. Working together to design the room they desire, the children were interviewed and asked about what their dream room would look like.

The initiative is part of AAW’s on-going commitment to supporting causes on both a national and regional level in support of health, wellbeing, leading a healthy lifestyle, and combating illnesses or disease. In the last 10 years, AAW has contributed to multiple non-governmental organizations (NGOs) and causes including the Hayatt Breast Cancer Foundation, Cancer Awareness Nation (CAN), and the Children's Cancer Center of Lebanon (CCCL), in addition to other various groups and activities in Kuwait and across the world.

Omniaty is a national, non-profit organization based in Kuwait that grants wishes to children with terminal and deteriorating illnesses. Its key responsibility is to ensure granting wishes to sick children in need, without any discrimination of gender, race, or financial status.

JYSK Group is a global retail chain that sells furniture and household goods with more than 2,700 stores across 51 countries. The brand offers various collections of living rooms, bedrooms, outdoor furniture, and kitchen and bathroom appliances. JYSK is open 7 days a week, from 10:00 am to 10:00 pm at AAW Furniture Showrooms in Al-Dajeej and Shuwaikh Industrial Area, behind Al Tilal complex.

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About Ali Abdulwahab Al Mutawa Commercial Co. (AAW):

Ali Abdulwahab Al Mutawa Commercial Co. (AAW) is one of the largest trading and commercial companies in Kuwait, operating in seven diverse business sectors and distributes in Kuwait’s surging wholesale, retail and consumer market over 100 different global brands, including world-class brands such as Procter and Gamble, Clorox, Roche, Takeda, Biotronik, Nuxe, Bioderma, Nolte Group, La Cornue, Bosch, Siemens, The North Face, Coleman, Nike Store, The Athlete’s Foot, Crocs, Puma,Reebok, among many others.

AAW’s continuously growing business lines include Consumer Goods, Furniture, Kitchens, Home Appliances, Outdoor Gear and Equipment, Sports and Fashion, Real Estate, and Pharmaceuticals where it is a leading wholesale and retail distributor of pharmaceutical and medical products. It also holds a renowned portfolio of principals like Pfizer and Novo Nordisk distributed through its subsidiary Safwan Trading and Contracting (Safwan).

For more information, please visit: www.aaw.com 

About JYSK Group (AAW):

JYSK Group is global retail chain that sells furniture and household goods and was established in 1979 in Aarhus, Denmark. JYSK Group is formed by the companies JYSK Nordic, JYSK Franchise and DÄNISCHES BETTENLAGER. In total, they have more than 2,500 stores and 22,000 employees across 48 countries. Since the establishment JYSK has been expanding constantly and every year more than 100 new JYSK stores open around the world. JYSK Group is present in Denmark, Norway, Sweden, Finland, Poland, Holland, Slovakia, Germany, Austria, Switzerland, Canada, France, the United Kingdom, Croatia, Italy, Spain, China, Serbia, Belgium and many other countries.

For more information, please visit: http://www.jysk.com/ 

For media inquiries, please contact:
Nour Samawi – Bensirri PR - +965 99981334 – nour@bensirri.com

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