Dubai, United Arab Emirates: Xerox Corporation announces its participation at Gulf Print and Pack exhibition, taking place at the Dubai World Trade Centre on the 15th of April. Xerox will showcase new and unique printing technologies and also demonstrate how its workflow and color management software redefines productivity and drives growth for businesses.

“The digital transformation era continues to push technology providers to innovate and offer their customers long-term benefits from print materials. Therefore, the future of the print industry will continue to evolve and become more digitally competent,” said Chris Lynch, Head of Production Technology, Xerox Middle East & Africa. “Xerox enables technology providers to offer new value to the customers while making the sector more relevant to the market.”

Xerox will showcase its latest range of print solutions with live demonstrations at stand1B8 in Zabeel Hall 1, including iGen 5 Press, Versant family, Wide Format Printing and, Iridesse Production Press. Xerox will also have a dedicated area for Inkjet solutions where visitors can interact and find out how they can benefit from the latest in print technologies.

About Xerox

In the era of intelligent work, we’re not just thinking about the future, we’re making it. Xerox Corporation is a technology leader focused on the intersection of digital and physical. We use automation and next-generation personalization to redefine productivity, drive growth and make the world more secure. Every day, our innovative technologies and intelligent work solutions—Powered by Xerox ®—help people communicate and work better. Discover more at www.xerox.com and follow us on Twitter at @Xerox.

Media Contact: Mai Elsayed, Active DMC, +971 4 364 3554,mai@activedmc.com  

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