Since its launch in 2018, ‘payit’, which is available on the Apple App store and Google Play Store, has become a popular choice for conducting transactions with more than 180,000 people across the country using the service to dine, shop and pay as well as sending money to anyone. It is also the fastest growing wallet service, attracting over 500 new users every day.
Helping to eliminate the needs for cash and to instigate change in payment methods in the UAE, the functionality of ‘payit’ is also in line with the Abu Dhabi Government’s ambition to advance digital transformation.
The second phase of “Abu Dhabi Pay”, represents the ongoing effort towards accelerating the pace and impact of digital transformation, ensuring solutions and services for Abu Dhabi residents and business communities are secure, convenient, simple and unified.
The launch of the second phase of “Abu Dhabi Pay” also comes under the supervision of The Higher Committee of the Digital Government and is aligned with its efforts in activating a digital transformation governance framework in Abu Dhabi, providing new concepts of government services and moving towards a digital future.
H.E. Engineer Mohamed Al Askar, Director-General of Abu Dhabi Digital Authority, said: “The second phase of ‘Abu Dhabi Pay’ is another milestone moment for us and a significant step forward to achieving our main goal which is to ensure all governmental services and transactions can be completed digitally through continuous co-operation and co-ordination with government agencies.
“By implementing modern digital technologies and solutions, ‘Abu Dhabi Pay’ will be easy and simple to use, providing more convenience for everyone in Abu Dhabi.”
André Sayegh, CEO of First Abu Dhabi Bank Group, said: “To enhance the efforts of our wise leadership in developing the latest technologies that will help support the government and benefit the Emirate of Abu Dhabi, First Abu Dhabi Bank is supporting Abu Dhabi Government’s efforts to operate digital payment systems that will enable all governmental payments and services to be completed through a single platform.”
He added: “This is why First Abu Dhabi Bank is delighted to introduce its ‘payit’ digital wallet as part of ‘Abu Dhabi Pay’, which is aligned with the best international practices and standards. At a time where there is a growing focus on digital payments, we believe ‘Abu Dhabi Pay’ will contribute significantly to improving the digital experience across Abu Dhabi and enhance the customer experience.”
Since the launch of “Abu Dhabi Pay”, users have been able to benefit from multiple safe payment options, one-time payments for multi-party services and unified customer experiences on all government channels.
In the second phase, users will also now be able to register using a unified access and verification system for greater security.
With the aim to achieve a fully digital transformation for all governmental services, the “Abu Dhabi Pay” application will facilitate payment methods for a vast array of government entities, NGOs and educational institutions.
“Abu Dhabi Pay”, which is launched through TAMM, the Abu Dhabi government services ecosystem, is the latest unified digital payment platform for all government services in the emirate. The platform provides secure and standardised methods of digital payments for all government services across different channels, which can be completed anywhere and at anytime.
By providing more convenience to consumers, it aligns with Abu Dhabi Government’s vision to improve the quality of life for all members of society and enhance customer experiences.
The “Abu Dhabi Pay” platform offers many other features such as payment processing, reconciliation and settlement, reports and audit, and one payment for several settlements. Payment channels include portals, mobile apps, POS, and cash deposit machines where payment methods include digital debit cards, digital-wallets and cash.
TAMM, a product of Ghadan21 and developed through cooperation with all government entities in Abu Dhabi, harnesses the latest technologies and digital solutions to provide seamless service experiences for customers. The ecosystem provides its customers with a comprehensive range of government services through one single point of access at any time and place. Using TAMM, customers can have direct access to information without having to visit each and every government entity. TAMM continues to advance the digital transformation in Abu Dhabi by providing all Abu Dhabi residents with high quality and efficient government services through safe, integrated digital platforms.
© Press Release 2020