|31 October, 2019

Rising demand for more eco-friendly packaging is sustainable for manufacturing sector

This requires ongoing engagement and collaboration amongst stakeholders across the entire supply chain," said Rodney Reynders, Sustainability Director, MEA, at Swedish packaging specialist Tetra Pak

Rising demand for more eco-friendly packaging is sustainable for manufacturing sector

Increasing regional government legislation to reduce waste and meet sustainability goals, coupled with rising environmental awareness amongst consumers, have resulted in a raft of new opportunities and unprecedented innovation in the F&B manufacturing industry, according to packaging specialists at Gulfood Manufacturing 2019.

According to a recent Accenture study, half of the world’s consumers are willing to pay more for sustainable products while more than three quarters believe companies should design products that can be recycled or are made with recycled materials.

Furthermore, with governments around the region committed to tackling sustainability issues, including the UAE which has a goal to recycle 75% of the country’s waste, the sixth edition of the largest food and beverage processing and packaging show for the Middle East, Asia and Africa, at Dubai World Trade Centre (DWTC), provided a platform for manufacturers to demonstrate their commitment to making packaging solutions to meet evolving industry and consumer demand. 

“In Europe, governments have been using legislation to drive up recycling rates and we support packaging legislation that promotes recycling and collection programmes. This requires ongoing engagement and collaboration amongst stakeholders across the entire supply chain,” said Rodney Reynders, Sustainability Director, MEA, at Swedish packaging specialist Tetra Pak.

“This is happening now [in the region] with rising levels of both government initiatives and consumer awareness of environmental issues. For example, earlier this year, a new initiative, of which Tetra Pak is a part, was launched by Emirates Nature-WWF, brand owners, packaging suppliers and the Ministry of Climate Change and Environment. The coalition pledged to tackle the issue of plastic and packaging waste by supporting waste collections in the UAE.”

“We’ve also partnered in Saudi Arabia with OPI (Obeikan Paper Industries) under the name ‘RIYcycle’ to recycle post-consumer beverage cartons,” added Reynders.

Continued steps to regulate single-use plastic is having a positive impact on the industry, according to Husky Injection Molding Systems, which controls more than 50 per cent of the global market for PET beverage production.

“New laws in the region, across countries, have seen a drop in single-use plastic. Recycling is being promoted, manufacturers are actively looking to integrate sustainable manufacturing techniques and packaging methods in their products,” said Wassim Labban, VP Sales, Rigid Packaging EEMEIA, SEA & ANZ.

Olivier Pascaud, Sales Director, IC Water Management, a French company specialising in bottling beverages said his company had received strong interest from regional manufacturers eager to deploy techniques and machinery that promotes sustainable bottling of beverages, but concerned: “One of the main concerns about introducing more sustainability in packaging is the cost associated with these measures. Manufacturers are serious about putting out sustainable products but not at a prohibitive cost.

 However, Pascaud added that there are a number of innovative measures manufacturers can take, including lightweight bottling and instituting a clear recycling schedule to effectively raise sustainability of products while keeping costs under control.

“There are a lot of techniques that can really inject more sustainability into F&B manufacturing and packaging and a forum as large as Gulfood Manufacturing 2019 is a great way to spread knowledge, pick up on insights, and collaborate towards finding cost-effective solutions,” said Pascaud.

Gulfood Manufacturing 2019 welcomed more than 1,600 local, region and international exhibitors showcasing the latest innovations and solutions for the ever-changing global F&B industry landscape. The event, which was co-located with the inaugural Private Label & Licensing Middle East, the MENA region’s only dedicated trade platform for the lucrative private label and licensing; and yummex Middle East and SEAFEX Middle East, a pair of food industry events homing in on confectioneries and seafood, respectively, welcomed tens of thousands of visitors, across its three-day run at DWTC from 29-31 October. 

Gulfood Manufacturing returns for its seventh edition from 3-5 November, 2020. For more information, visit www.gulfoodmanufacturing.com

Furthermore, Gulfood, the world’s largest annual food and beverage trade exhibition will return to celebrate its 25th anniversary from 16 – 20 February 2020.  

-Ends-

About Gulfood Manufacturing
www.gulfoodmanufacturing.com 
Launched in 2014, Gulfood Manufacturing is a sector-specific trade exhibition for ingredients, processing, packaging and food logistics providers who service the rapidly growing food and beverage production industries established in the Middle East, Europe, Africa, Far East and Sub-Continent. The event provides food manufacturers with the ingredients, equipment and business improvement tools that enable more efficient production and distribution. Gulfood Manufacturing has five focused sectors namely Ingredients, Processing, Packaging, Automation and Controls and Supply Chain Solutions. Gulfood Manufacturing 2019 takes place from 29– 31 October 20189.

About Dubai World Trade Centre (DWTC)
www.dwtc.com 
DWTC brings more than 35 years’ experience delivering world-class events in the Middle East and provides local, regional and international exhibitors with unmatched expertise and in-depth market knowledge. Our team organises more than 20 of the largest and most successful international and regional shows in Middle East, providing an ideal platform for business development in the region. Our commitment to on-going innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows and delivered consistent satisfaction to exhibitors and visitors. DWTC works with the leading trade bodies and industry associations to ensure that all exhibitions deliver full value and are built upon the real needs of their specific sector.

For more information, please contact:
Naina Chaudhary
MCS/Action
T: +971 4 3902980  
M: naina.c@actionprgroup.com 
Sura Manhal Al Yaziji
PR and Media Relations Manager, Dubai World Trade Center
T: 043086087
Email: sura.alyaziji@dwtc.com 

© Press Release 2019

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