• Month-long calendar of exciting fitness and wellness events will exemplify Dubai government’s safety-first approach, with the highest standards of safety precautions and social distancing in place 

Dubai, United Arab Emirates: Dubai Fitness Challenge (DFC) – the city’s flagship fitness initiative championed by His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of Dubai Executive Council, is returning for its fourth edition from October 30 to November 28, 2020 to energise the emirate and further unite the community. Featuring an exciting mix of virtual and physical events and activities, this year’s programme will have in place the highest standards of safety precautions and social distancing measures to ensure Dubai’s residents and visitors can stay connected as they commit to 30 minutes of daily physical activity for the 30 days.

Throughout the month, an inspiring calendar of events, sports, health and wellness programmes and virtual sessions will be available to make fitness accessible and easy for all to complete their 30 days of physical activity.  DFC welcomes the whole city to find the motivation to keep moving, discover their passion for fitness and embark on a truly holistic wellness journey, regardless of age, ability, interest, fitness level or location preference.

Further details, including registration information and the full line-up for Dubai Fitness Challenge will be released in the coming weeks. Participants are encouraged to set goals prior to the initiative’s kick-off and register on the Dubai Fitness Challenge website.

Health and safety of the city’s people remains DFC’s top priority. All events and activities will be held in accordance with the Dubai Government health and safety guidelines.

For further information and to register, please visit www.dubaifitnesschallenge.com 

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For further information, please contact: Dubai Tourism on mediarelations@dubaitourism.ae  or Edelman on dfcteam@edelman.com 

For more information, see:
Facebook:        www.facebook.com/dubaifitnesschallenge
Instagram:        @dubaifitnesschallenge
Twitter:             @dxbfitchallenge
Hashtag:           #Dubai30x30

About Dubai Fitness Challenge

The Dubai Fitness Challenge (DFC) is an initiative of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of Dubai Executive Council. DFC has been created to motivate the people of Dubai to boost their physical activity and commit to 30 minutes of daily activity for 30 days. Running from October 30 to November 28 2020, the Challenge encompasses all forms of activity – from cycling and football, to kayaking, team sports, walking and yoga, as well as wellness and healthy lifestyle.  Everyone is encouraged to participate individually or together with friends, family and colleagues and enjoy new and exciting ways to improve their fitness and health levels, and help make Dubai the most active, healthiest, and happiest city in the world.

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