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|15 April, 2019

ELAN Media Launches digital out-of-home network in Mall of Muscat

ELAN Media launched a new cutting- edge DOOH network in the largest mall in Oman, Mall of Muscat on April 15th, 2019.

ELAN Media Launches digital out-of-home network in Mall of Muscat

Doha, Qatar: ELAN Media, the leading company specialized in crafting innovative communication and advertising landscapes across a mix of media channels, recently announced the expansion of the region’s most advanced digital Out-of-Home network to Oman. Following the agreement with TAMANI Global Development & Investment, ELAN Media launched a new cutting- edge DOOH network in the largest mall in Oman, Mall of Muscat on April 15th, 2019.

Under the agreement, ELAN Media is the exclusive media representative of Mall of Muscat and will bring its wide experience in the media industry to ensure the successful promotion and sales of the mall’s DOOH advertising network in Oman.

The newly launched network increases ELAN Media’s portfolio of high-value and high-impact advertising assets, which includes “The Eye” a 103m2 LED screen that will be the largest outdoor digital media display in Oman and introduces the pioneering digital advertising technology in the region to the Omani market. This will set new industry standards and generate prime opportunities for a wide array of businesses to communicate with millions of visitors, enhance the shopping experience and contribute to the country’s economic diversification.

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Sheikh Mahmood Al Jarwani, Chairman of TAMANI Global Development & Investment, said: “By teaming-up with ELAN Media, we are creating new platforms to cater to the dynamic media needs and media scenes of the Sultanate of Oman. Being associated with Oman’s most awaited shopping and leisure destination ‘Mall of Muscat’, ELAN Media has the opportunity through this platform and through their state of the art and advanced digital network to reach to a wider audience than ever before. Enriching the visitor’s experience is our motto and together with ELAN Media we will be able to achieve that goal

Jamie Ball ELAN Media’s Chief Operating Officer said: “we are thrilled to introduce the region’s most- advanced Digital Out-of-Home network to the Omani market, in partnership with TAMANI Global Development & Investment. Our collaboration will positively contribute towards enriching the visitors’ experience at Mall of Muscat, the biggest mall in Oman. This expansion is aligned with ELAN Group’s strategy to grow by entering new markets and achieving business objectives overseas”.

Mall of Muscat is the largest mall in Oman and provides visitors with various unique attractions and entertainment facilities, such as Oman Aquarium, a Snow Park, a renowned family entertainment center (Faby Land), a Bowling Center and a global brand experience.

ELAN Media is committed to driving innovation and excellence in advertising as a leading regional media company. It combines diversified advertising platforms including Digital, and Static Out-of-Home, Cinema, and Online to deliver effective advertising and creative opportunities for brands.

-Ends- 

About ELAN Media:

ELAN Media is a leading company specialized in crafting innovative communication and advertising landscapes across a mix of media channels to engage consumers and energize brands.

ELAN Media is committed to driving innovation and excellence in advertising to become a first-class regional media company. It combines diversified advertising platforms including Digital, and Static Out-of-Home, Cinema, and Online to deliver effective advertising and creative opportunities for brands.

ELAN Media has pioneered Digital Out of Home (DOOH) advertising in Qatar by introducing the most advanced DOOH network in the region at Mall of Qatar, Doha Festival City, and Ezdan Mall.

It is also the exclusive representative of Huffington Post Arabi in the region, Qatar Living, M’zad Qatar, Novo Cinemas, as well as other major online platforms.

ELAN Media has a joint venture with JC Decaux, the number 1 outdoor advertising company in the world.

ELAN Media is a subsidiary of ELAN Group, a dynamic and innovative company delivering world-class experiences in media, entertainment, events and city beautification.

To learn more about Elan Media; kindly visit our Website:

www.Elan.qa 

To learn more about Elan Group; kindly visit: www.Elan.qa 

For additional Information on ELAN Group, Please Contact:

Rosette Fares

Corporate Communications Manager

ELAN Group, QDB Building B, Floor 3-5, Grand Hamad Street, P.O. Box 24953 – Doha, Qatar

Tel: +974 44282828, Dir.: +974 44282810, Fax: +974 44282829 Email: rosette.fares@elan.qa 

About Al Jarwani Group 

Al Jarwani Group: Al Jarwani Group (AJG) was established in 2003 and after rapid growth, it became as one of Oman’s leading development enterprises. Al Jarwani’s operations cover a number of areas, including commercial real estate development, hospitality solutions, retail and entertainment, warehousing and logistics, medical, sports, agriculture and services. 

 Al Jarwani has undertaken signature projects such as Mall of Muscat (due to open in 2018), and Sohar China Downtown (trial opening took place in May 2018), Oman Aquarium and the Snow Park- both unique leisure and entertainment components in Mall of Muscat which will also be launched at the same time of the mall’s launching date, Khasab Shopping Centre and Muscat Football Academy. In addition to these signature projects, Al Jarwani Group is gearing up for another soon to come key project- the Business Square incorporating World Trade Centre Muscat- which is now at the planning stage and will soon be initiated.

Based on the strategy and its commitment to the society, Al Jarwani Group is committed to contribute to the growth and development of varieties of sectors and industries in the Sultanate of Oman.

For more information:

Website: www.aljarwanigroup.com  Email: pr@aljarwanigroup.com  Telephone: +968 24631440

© Press Release 2019

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