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Kuwait City, Kuwait - Zain, the leading mobile network operator in Kuwait, and Vuclip, a PCCW Media company, and the leading premium video-on-demand service provider for emerging markets, announced the availability of Viu to its customers. Viu, a leading OTT Video service by PCCW and Vuclip, will now be available to consumers through a carrier billing partnership with Zain’s managed service provider SLA Digital.
Viu is available in 15 markets including the Middle East countries of Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia and the UAE. Viu’s unique value proposition of fresh and localized regional and local premium TV shows, movies and Viu Originals entertains millions of consumers every day. With this new partnership, Zain Kuwait customers will now have access to this content in over 20 different languages.
"The launch of Viu in partnership with Vuclip reinforces Zain’s commitment to provide customers with premium content that can be enjoyed through convenient and secure digital services like Carrier Billing," Muzamil Shaikh, Zain Kuwait’s Wholesale and Partner Relations Director commented.
Wesam Kattan, Vice President Content & Brand Marketing, Vuclip MENA, said, “Viu is proud to partner with Zain Kuwait to provide audiences with easy access to our comprehensive catalogue of the freshest TV shows, movies and original content. This strategic partnership will enhance our already well-established footprint across the MENA region.”
Vuclip will work together with SLA Digital to extend the Viu service offering to other Zain Group customers in the Middle East in order to capitalize on the region’s growing youth population, smartphone penetration, and appetite for digital content and entertainment.
About SLA Digital
SLA Digital, an international Digital Services company, delivering innovative solutions such as Carrier Billing to Mobile Operators and Content Partners in order to drive additional revenue streams. Headquartered in the UK and Malaysia, our team of experienced mobile specialists serve Mobile Operators and Content Partners throughout the Middle East, Europe and Asia. For further information, visit www.sla-digital.com
Vuclip
Vuclip is a leading global technology-driven media company delivering on demand entertainment to emerging markets including India, Southeast Asia, Africa and the Middle East. As a PCCW Media Company, Vuclip properties include Viu, Vuclip Videos, Viu Life and Vuclip Games. Vuclip’s market success in on demand entertainment is built on its leadership at the intersection of technology, consumer insights and media. Run by a world class team, Vuclip, Inc. and affiliate companies are headquartered in Milpitas, California and have a presence in Singapore, Kuala Lumpur, Mumbai, Delhi, Pune, Dubai and Jakarta.
Viu
Viu is a leading OTT Video service by PCCW and Vuclip available in 15 markets including Hong Kong, Singapore, Malaysia, India, Indonesia, the Philippines, Thailand and Middle East countries of Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia and the UAE. Viu’s unique value proposition of fresh and localized regional and local premium TV shows, movies and originals entertains millions of consumers every day. The service can be accessed via the Viu app available for free on the App Store and Google Play, on connected devices such as smartphones and tablets, as well as on the web at www.viu.com.
For further information, please contact:
Ashley O’Kane
Head of Marketing at SLA Digital
Nisha Idicula
Golin MENA
© Press Release 2018
