Ten lucky winners will each receive a grand prize over the course of the three-month campaign

Cairo, Egypt - November 3, 2010 - BNP Paribas Bank in cooperation with Visa Inc. have launched a promotional campaign to award ten lucky BNP Paribas Visa credit cardholders grand prizes of EGP 10,000 each, added towards their credit card balance. The campaign, which runs from October 17-January 17, 2011, entails that all BNP Paribas Visa credit cardholders who spend in purchases a minimum of EGP 1000 cumulatively over the duration of the campaign will automatically have their names entered for the prize draw to win 10,000 EGP.  Each and every purchase transaction made after the minimum EGP 1000 reached as purchases on the BNP Paribas Visa credit card will be counted as an additional entry to the draw. The more transactions customers shall make using the card, the more their chances to win the prize are increased.

"At Visa, we're always eager to support our partners with promotions that encourage cardholders to further discover the many benefits Visa cards offer including convenience, security and wide acceptance," said Tarek Elhousseiny, General Manager for Visa North and West Africa. "Visa and BNP Paribas are working together to promote the use of payment cards in the Egyptian market. This promotion is just one more way we're demonstrating our commitment to delivering products and promotions that met their needs." 

''Additionally, the promotion is not only limited to the existing BNP Paribas Visa Cardholders, it also offers the opportunity for new issuers during the campaign time to enjoy an exemption of 50% from the card issuance fees, subject to reimbursement when the customer reaches EGP 1000 in total purchase transactions at the end of the campaign.'' added Maha El-Sayed, Senior General Manager and Head of Retail Banking at BNP Paribas Egypt.

"BNP Paribas is always keen to cooperate with Visa to; promote the plastic money usage, culture and penetration and to enhance customers' loyalty,'' declared Maha El Sayed who also added: ''BNP Paribas Visa Credit Cards provide competitive privileges for clients such as and not limited to: the highest levels of security and accuracy via the Smart Chip technology, the automatic reward points that the client receives against every pound spent, which is then transferred into a cash balance and added to the card's account via the Reward Points Program. In addition, customers are always informed with the latest updates on their cards transactions (withdrawals or purchases) through SMS service, internet banking service 'BNP Paribas I Net' and phone banking service".

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About Visa
Visa is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable digital currency. Underpinning digital currency is one of the world's most advanced processing networks VisaNet that is capable of handling more than 10,000 transactions a second, with fraud protection for consumers and guaranteed payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit www.corporate.visa.com

About BNP Paribas
BNP Paribas is one of the 6 strongest banks in the world according to Standard & Poor's and the largest bank in the eurozone by deposits. With a presence in more than 80 countries and more than 200,000 employees, including 160,000 in Europe, BNP Paribas is a leading European provider of financial services on a worldwide scale. It ranks highly in its three core activities: Retail Banking, Investment Solutions and Corporate & Investment Banking.

As for BNP Paribas Egypt it demonstrated remarkable growth on all fronts since its establishment. The bank is the first in Egypt certified with ISO 2008-9001 for International Trade Finance.

It is currently operating with more than 1400 employees and through 58 branches with wide geographic coverage in Egypt including major districts and cities such as Cairo, Giza, North Coast & Delta, Upper Egypt, Sinai and the Red Sea.  

Media Relations:
Amany Aboul Fetouh at TRACCS Egypt
Tel: (+202) 33046860
Fax: (+202) 33031219
Email: amany@traccs.net

© Press Release 2010