Dubai - 23 November 2004 - Victory Heights, the unique, gated golf residential community at Dubai Sports City, was revealed today, introducing to Dubai - and the world - a new kind of living in a new lifestyle concept.
Dubai's first truly mixed-use development on 25 million sq. ft of land in Dubai Sports City, will set new standards in the quality of life in an integrated neighbourhood. Aimed at local and expatriate families, Victory Heights will offer comprehensive security and infrastructure, along with the services and amenities expected within a community, including schools, clinics, mosques, bike paths and walkways, alongside a world-beating range of sporting, entertainment and leisure facilities.
A joint venture between First Islamic Investment Bank and Dubai Sports City, Victory Heights is truly innovative.
Speaking at the launch of Victory Heights Atif A. Abdulmalik, CEO of First Islamic Investment Bank, said: "Designed to suit a wide range of discerning tastes, each and every property at Victory Heights will be built according to the highest specification and design using the best materials. We have worked very closely with US-based master developers East West Partners and local architects, Diar Consult, to ensure that the villas offer every modern amenity in a stylish, but homely setting. The day people move to Victory Heights will be the first day of a new way of life and a new way of living," he concluded.
Mr. Khalid Al Zarooni, President of Dubai Sports City, said: "Victory Heights is about enhancing lives - enabling people to live life to the full. Based on the principle that a healthy life is a happier life, Victory Heights aims to look after every aspect of well-being: physical, mental and emotional. It will cater to families as well as individuals in all age groups."
The spacious and elegant villas are set around the stunning 18-hole Ernie Els Design championship golf course in landscaped grounds and open spaces, designed specifically with the resident community in mind.
"The vision of Victory Heights is perfectly suited to my golfing vision,' says designer and champion golfer Ernie Els. " It is for people with a passion for living and an appreciation of the finest things in life - the club will be world ranking, unique, inventive and at the forefront of golf evolution.
Els continues: " At Victory Heights, the watchword will be consummate quality and professionalism, to make it the finest experience for our guests both on and off the course."
The villas at Victory Heights (Mirage Villas, Oasis Villas and Horizon Villas) offer maximum space and views. In a choice of European Classical, Spanish Andalusian and Mediterranean architectural styles, custom finishes and a variety of options are available - ensuring a truly personalized home.
While the properties are just a short walk away from the bustling down town district of Dubai Sports City, the residents will have abundant open spaces in which to ramble, stroll, take picnics and bicycle rides. Families can create and enjoy many shared, precious memories and unforgettable moments in the evenings and at weekends.
A major attraction will be the Next Generation Tennis and Country Club. Former tennis champion David Lloyd is behind some of the best tennis and country clubs in the world and Victory Heights will be the first of his Next Generation Clubs to open in the region
David Lloyd of Next Generation Clubs said:" Next Generation at Victory Heights will revolutionize health and fitness in the Middle East and set inspiring new standards of style and service. The highly sophisticated complex will feature everything from superb tennis playing and coaching facilities to squash courts, function suites, pools, spas restaurants, gyms and cinemas.
''The Next Generation Club will be a major social hub for the Victory Heights community and members will love it," continued Lloyd.
Describing the vision about to become reality, U. Balasubramaniam, CEO of Dubai Sports City, said: "Our ambition at Victory Heights is to extend the freedom and possibilities of life, - to balance active and passive, sport and culture, business and leisure, education and entertainment, individuals and families, open spaces and busy street life."
The first phase of Victory Heights, the 790 residential units around the golf course, will be available for purchase from the 28th of November 2004 and is scheduled for completion in 2007, timed to coincide with the opening of the four state-of-the-art sports stadia, the golf course, sports academies and sports-related activities and infrastructure.
-Ends-
Notes to editors:
Dubai Sports City (DSC) is part of the overall 2.5 billion square feet Dubailand project, which has been promoted by the Dubai Development and Investment Authority (DDIA), and is being developed and managed by a dedicated group arm, the Dubai Tourism Development Company. DSC is a cornerstone project among the 40 major projects that are being developed by private promoters in Dubailand, which with its many facets, is designed to position Dubai as a leisure, sporting, tourism and entertainment capital of the region.
DSC will span 50 million square feet of land on Dubailand under the direction of the Dubai Development and Investment Authority.
World class sporting facilities covering a wide range of activities are to be part of DSC which will house facilities to host international events in cricket, rugby, football, field hockey, and track and field events - in particular hard court sports like basketball, volleyball, netball, handball, boxing, wrestling and ice hockey etc.
DSC is also creating a unique living experience, which will be an inviting place in which to invest and reside not only for sports enthusiasts but also for everyone looking for an all-inclusive environment.
First Islamic Investment Bank E.C.
Headquartered in Bahrain with offices in Atlanta and London, First Islamic's three principal lines of business are corporate investment, real estate and asset-based investment. To date, the Bank has completed 35 transactions with a total value of over $7.0 billion and has an equity capital base in excess of $300 million. First Islamic's mission is to provide innovative and distinctive Shari'ah compliant investment opportunities that generate superior risk-adjusted returns
© Press Release 2004
