Dubai, 06 November 2013
Subsequent to a teaser campaign revealing images of the car in 2012 and unveiling the first Lykan HyperSport model at the Qatar International Motor show in January 2013, prominent automotive company, W Motors S.A.L has finally launched the "Lykan HyperSport 2014," the first Arabian hypercar in the world. The company represented the Arab world as the First Arabian manufacturer of Hypercars and officially marked the World debut of the "Lykan HyperSport 2014" (Pre Production Running car), an exterior prototype of the "Lykan HyperSport" (special W Motors Blue color) and the World Premiere of the design of the 2015 SuperSport model at the Dubai International Motor Show.
The stunning car, which will be ready for delivery by the first quarter of 2014, was introduced at the show in the presence of Middle East Motorsport Petrol-head, GT Champion Prince Abdulaziz Turki Al Faisal (ATF). A vehicle-testing portion also took place in the UAE following the event, along with the world renowned official professional drivers from Ruf Automobile Germany. Already attaining milestones, the Lykan HyperSport will soon make its official Hollywood Debut as it features in one of the most famous and eagerly anticipated Hollywood franchises, which will be filmed in the UAE. W Motors S.A.L has also partnered with several international names for the development of the Lykan HyperSport such as Magna Steyr, StudioTorino, Ruf Automobile, University of Tokyo and ID4Motion in the technical field and Cyrus Watches and Quintessentially lifestyle in the luxury segment.
Speaking out on the momentous launch, the CEO of W Motors, Mr. Ralph Debbas said, "A year ago we have seen a dream turn into reality with the launch of W Motors, today this dream is shared with the whole world, witnessing the birth of the first Arabian Hypercar; the Lykan HyperSport is born..."
A real marvel, the Lykan HyperSport comes with a plethora of unique features. A Flat 6, Twin-Turbo Mid-Rear engine, engineered with the perfect balance between power, torque and speed, offering 770HP and 1000NM of torque along a 6 speed Sequential or 7 Speed Dual Clutch transmission, 0 to 100 KM/H in less than 2.8 seconds with a maximum speed of 395 KM/H. It also features a one of a kind holographic display with interactive motion and tactile interaction, an advanced ID4Motion dashboard and a uniquely developed reverse mechanical doors system. Adding a touch of modern luxury, the "Lykan" comes with Diamonds and Sapphires encrusted LED lights, a 24h/24h Global Elite concierge service provided by Quintessentially Lifestyle and a unique patented design Cyrus Klepcys watch dedicated to "Lykan" owners only.
Post the successful Dubai international Motor Show launch, W Motors has decided to conduct the final testing on ground in the UAE which will feature private track days with professional race drivers along with several other regional events that will all be carried out to stylishly launch the Arabian Stallion.
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About W Motors SAL
Established in Beirut since 2012, W Motors is the first Arabian manufacturer of Hypercars. Headquartered in Dubai since early 2013, the Company launched its first prototype model 'The Lykan HyperSport' last January at the International Qatar Motor Show, gathering international recognition and exposure, and will be making its World Debut for its first Pre Production Car in Dubai, the "Lykan HyperSport 2014", during the Dubai International Motor Show, from the 5th till the 9th of November 2013.
Operating in several facilities in Europe and collaborating with International partners and suppliers in the Automotive industry to launch its first Hypercar in the market (Magna Steyr, StudioTorino, Ruf Automobile, Novasis, ID4Motion etc....), W Motors plans to relocate its factories and manufacturing facilities to the UAE in the coming year.
For more information, please contact:
Nour Nasser
PR Account Manager
Pencell PR & Events
E: nour.dubai@pencellpr.com
© Press Release 2013
