04 April 2017
Agencies, media members, and social media influencers in attendance

Dubai, UAE - Turkish Airlines, for the third time in a row invited a group of more than 250 participants from across the Middle East and North Africa (MENA), to celeberate the 12th edition of the Istanbul Tulip Festival.

The event was organised between March 29th and April 1st to empower Istanbul’s tourism sector. Agencies, media members, and social media influencers were invited from the MENA region, and were able to participate in a commercial workshop at the end of the promotional tour.

Guests who attended the event were from Saudi Arabia, Kuwait, Qatar, Palestine, Bahrain, Iraq, UAE, Tunisia, Oman, Jordan, Lebanon, and Morocco. As part of the event, workshops were held by 25 hotels from Istanbul which resulted in over 2,250 meetings.

A gala dinner was organised at the end of the programme, hosting all participants including the presence of Turkish Airlines CEO Mr. Bilal Eksi. Speaking on the occasion, Mr Eksi commented: “We are pleased to have organised this event with 12 participating countries contributing to the Turkish tourism sector. In order to increase the number of passengers coming from the Middle East and North Africa region, we as Turkish Airlines will continue to support the Turkish tourism with charter and scheduled direct flights to cities such as Istanbul, Trabzon, Antalya, Bodrum, Izmir, Bursa. When our guests return to their countries, they will make an effort to gain every potential traveler by sharing the beauty of Istanbul, and its touristic richness.”

Sheetal Vijaykumar, a participant in the programme organised by Turkish Airlines and Adonis, sponsored by the Pullman, the Hilton, Conrad and Fairmont hotels, said: "Istanbul is a perfect city in every aspect; it is like a diamond on the crown of the world of tourism. Lately, global incidents have affected countries which included Brussels, Paris, London and Istanbul, but now as per my observation, I can say that the future of Istanbul tourism will be as colourful as the opening of tulips."

In 2005 the first international Istanbul Tulip Festival was organised and for the 12th time this year, participants at the event had the chance to view millions of tulips – in over 120 varieties - across parks, plazas and gardens. The Istanbul Tulip Festival has delivered a successful message at the event that the tulip is native to Istanbul, Turkey, and not Netherlands or Europe.

-Ends-

About Turkish Airlines: 
Established in 1933 with a fleet of five aircraft, Star Alliance member Turkish Airlines is a 4-star airline today with a fleet of 337 (passenger and cargo) aircraft flying to 296 destinations worldwide with 247 international and 49 domestic. According to the 2016 Skytrax survey, Turkish Airlines was chosen as "Europe's Best Airline" for the sixth and "Best Airline in Southern Europe" for the eighth consecutive time. Having won in 2010 the world's "Best Economy Catering Service", in 2013 and also in 2014 the world's "Best Business Catering Service", and "Best Business Class Lounge Dining", "Best Business Airline Lounge" awards in last year’s survey, Turkish Airlines was awarded again the world's “Best Business Class Dining Lounge” and “Best Business Class On-Board Catering” prizes in this year’s survey. More information about Turkish Airlines can be found on its official website www.turkishairlines.com or its social media accounts on Facebook, Twitter, Youtube, Linkedin, and Instagram. 

About Star Alliance:
The Star Alliance network was established in 1997 as the first truly global airline alliance to offer worldwide reach, recognition and seamless service to the international traveller. Its acceptance by the market has been recognized by numerous awards, including the Air Transport World Market Leadership Award and Best Airline Alliance by both Business Traveller Magazine and Skytrax. The member airlines are: Adria Airways, Aegean Airlines, Air Canada, Air China, Air India, Air New Zealand, ANA, Asiana Airlines, Austrian, Avianca, Avianca Brasil, Brussels Airlines, Copa Airlines, Croatia Airlines, EGYPTAIR, Ethiopian Airlines, EVA Air, LOT Polish Airlines, Lufthansa, Scandinavian Airlines, Shenzhen Airlines, Singapore Airlines, South African Airways, SWISS, TAP Portugal, Turkish Airlines, THAI and United. Overall, the Star Alliance network currently offers more than 18,450 daily flights to 1,300 airports in 190 countries.

For more information, please contact: 
Gladson Ronad | Karim Geadah  
ASDA’A Burson-Marsteller 
+9714 4507 600
gladson.ronad@bm.com | karim.geadah@bm.com

© Press Release 2017