SectorMark Marketing Consultants FZ-LLC is delighted to have been appointed as PR and Communications agency of Abu - Dhabi based V. Five Continents Hospitality Group to help with the rebranding process of the Group by raising its brand identity and increasing media awareness in 2011, not only in the hospitality industry but also in the target markets.
Being the subsidiary of Emirates Associate Business Group (EABG - one of the leading investment holding companies in the UAE) V. Five Continents Hospitality Group currently manages 3 properties in UAE, and has 22 more properties in pipeline. Representing Dry Hotel concept, all of its hotels reflect the heritage of Arabian culture through its emphasis on art, architecture and culturally unique, relaxing ambiance. With the appointment of Tarek Elsherif, Managing Director in November 2010 the Group focuses on repositioning the brand and aims to be the premier operator of family-oriented hotels and business hotels throughout Middle East and North Africa with a higher standard of excellence.
Aiming to strengthen the new client's awareness in the region, SectorMark Marketing Consultants FZ-LLC is dedicated to develop a comprehensive PR and communication strategy for the Group that outlines the process of communication and promotion of the Group's services, facilities and facts to target audiences as well as stakeholders and investors. Creating innovative solutions that aim to enhance the company's market presence Sectormark Marketing Consultants FZ-LLC will contribute to the success of V. Five Continents Hospitality Group and provides measurable results to aid their business growth.
Eva Barna, Assistant Account Director of Sectormark Marketing Consultants FZ-LLC says "We are delighted to have been set the challenge of working alongside such a forward thinking and experience focused brand like V. Five Continents Hospitality Group who is rapidly expanding whilst developing its portfolio in the Middle East hospitality market. Our brief is to raise awareness of the Group and its properties across all media platforms in 2011 by providing creative, integrated on and offline solutions."
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About Sectormark Marketing Consultants FZ-LLC
Head-quartered in Dubai sectorMark Marketing Consultants FZ-LLC is a fully integrated marketing & communications agency combining disciplines to recommend and help produce cost effective and measurable results. It provides comprehensive solutions for companies looking to break into a new region, expand their portfolio, restructure or simply improve their business performance and ROI. The core business of it is consulting on the basis of strategic marketing & communications planning and implementation, its knowledge and skills reach into various disciplines, such as brand management, trend forecasting, web strategies and data mining.
Being aware of the importance of today's direct and digital marketing Sectormark Marketing Consultants FZ LLC has the finest selection of up-to-the-minute courses covering every aspect that are designed to develop the clients' marketing and business skills, improve their job performance and enhance their career prospects.
As a marketing consultant it also offers media planning and buying services in local, regional and international media that includes the necessary media mix from print (newspaper, magazines), outdoor, radio, television and online depending on the necessity of the brand, and providing clients with cost efficient prices to match and optimize their budgets.
Its clients are drawn from large corporations to mid-size companies including hotel management firms, travel & tourism companies, owner-investors, project developers, industry associations, real estate companies, food and beverage brands, government entities and more.
For further information on this press release or Sectormark Marketing Consultants please visit www.sectormark.com or contact sectorMark Marketing Consultants FZLLC Team:
Eva Barna
Assistant Account Director
eva.barna@sectormark.com
M: +971 50 379 4281
© Press Release 2011
