A collection of fabulous engagement and wedding rings anyone will fall in love with

Dubai, U.A.E. 06 December 2006 - A wedding ring ought to be one of your most prized possessions and with Tiffany & Co. you have a choice that's incomparable. Damas, the country's leading jewellery house has introduced the new assortment of Tiffany's wedding bands. Exclusive, stylish and of ethereal beauty, these wedding bands are the best gift you can give your beloved.

This season the premier American jeweller has produced the ultimate diamond engagement rings ever. It uses the world's finest diamonds, ablaze with a fiery intense sparkle and mounted in exquisite platinum or eighteen-karat gold settings. No wonder these beautiful rings have such a universal appeal.

The new Tiffany collection of wedding bands introduces the most recent engagement ring to catch fire. Inspired by period jewels, the lavish diamond-encrusted setting surrounds a patented cushion cut centre diamond. The ring's platinum edges, including the delicate centre stone bezel, are millegrained, creating an ultra fine pattern that fully reveals the centre diamond's exclusive cut and the setting's luminous depth.

The company uses Lucida, one of the rare patented diamond cuts, with a setting of clean, sensuous curves, which further establishes Tiffany as the foremost jeweller for diamond engagement rings. The diamond's square mixed-cut shape, with wide corners, combines the classic elegance of a step-cut crown and a brilliant-cut pavilion. Together these two facetting styles strike a balance between period cutting, with an emphasis on line, and modern-style cutting, with an emphasis on brilliance.

Tiffany also offers dazzling diamond engagement rings inspired by jewellery in the Tiffany & Co. archives. These original designs share a timeless beauty that reflects the jeweller's tradition of unerring taste.

The quality of Tiffany diamonds and the finishing of the wedding bands are perhaps the best in the world. All Tiffany diamonds are set within customised mountings to accommodate the specific size and shape of the diamond. With attention to balance and individual scale, Tiffany Master Setters, connoisseurs of their craft, create a cohesive, hand finished and hand polished setting that shoulders the diamond with consummate grace and respect. In addition, diamonds are set in platinum with a higher level of purity, which complements the diamond's high colour grade as well as strongly secures the stone in its setting.

What more, a Tiffany Diamond Certificate, with grading and gemmological information specific to the diamond, accompanies every ring! Tiffany also offers lifetime services including cleaning, inspection and ring sizing. The extended services and certificate documenting a Tiffany diamond's pre-eminence are proof enough of the company's authority and commitment to a celebrated heritage of excellence and cutting-edge design.

Besides the gorgeous diamond studded ones, Tiffany has a wide array of engagement and wedding rings in yellow or white gold and platinum. The platinum wedding bands are based on the high quality of Tiffany with seamless extruded blanks. These wedding rings are solid and durable and porosity does not exist.

Likewise, rings in yellow and white gold are extremely comfortable both on the finger and on the pocket. These rings are seamless, compact and flawless. The absence of porosity yields a mirror smooth surface and when polished brings out all the beauty that makes gold a precious metal.

So, what are you waiting for? Celebrate your big day with an ultimate Tiffany wedding ring. Visit any of the Tiffany & Co. outlets in Dubai and Abu Dhabi to catch the sheer brilliance and beauty of this latest collection.

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For more information, please contact:
THE IDEA AGENCY PR DEPARTMENT
Tel: 04-3434424
Fax: 04-3434305
Email: pr@theideaagency-me.com

© Press Release 2006