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Muscat - Salalah Rotana Resort exhibited at this year's International Tourism Bourse (ITB) in Berlin, Germany, showcasing its all-encompassing hospitality offering to over 100,000 of the convention's visitors, from international tour operators and service providers to business and leisure travellers. As part of the Ministry of Tourism's 'Sultanate's Pavilion', Salalah Rotana Resort aimed to promote Oman's growing popularity as the Middle East's destination of choice.
"This was an opportunity to strengthen our presence on the international tourism stage by widening our networking range to interact with leading operators across the globe," said Salalah Rotana Resort's General Manager, Claudio Melli. "Salalah's prospects as a year-round destination gained a great deal of interest from key travel companies hoping to endorse the Governorate, especially during the Khareef season."
He added, "At ITB, we showcased our various leisure and business facilities as well as our latest developments that have been designed for the resort to accommodate any and all types of travellers." The largest free-standing hotel in Oman with 400 rooms and suites, Salalah Rotana Resort's hospitality offering encompasses an all-round experience. The resort features four food and beverage venues and is fully-equipped with four meeting rooms, a business centre and grand ballroom, 'Bodylines Fitness and Wellness Club' and 'Zen the spa at Rotana'. In addition, the resort has private beaches, three temperature controlled outdoor swimming pools and a Jacuzzi, as well as tennis courts and a 'Flipper's Kids Club'. The latest addition to Salalah Rotana Resort is the Governorate of Dhofar's very first outdoor amphitheatre, a 250-seat private venue.
"ITB Berlin also provided a platform for worldwide knowledge transfer and we were able to gain further insight into the ever-changing hospitality business and anticipated tourism trends from fellow industry experts. Our aim is to not only continue evolving to meet growing demands but also drive the development of the tourism industry in Oman by setting the tone of hospitality in the country," said Melli.
The leading travel industry think tank, ITB Berlin attracted more than 180,000 visitors this year, including 110,000 trade visitors and 10,000 exhibitors from 180 countries across 5 continents. During the five day event, participants had the opportunity to take part in a wide range of discussions, workshops and lectures covering topics from e-travel to Corporate Social Responsibility.
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About Salalah Rotana
Only 20km from Salalah Airport and along the Arabian coast, Salalah Rotana Resort is ideally located in the Salalah Beach destination. Spread over an area of 15.6 million square metres with an 8.2km beachfront, Salalah Beach is located in one of the most breath-taking natural settings in the Sultanate, between spectacular mountains, fresh water springs and tropical scenery where wildlife and frankincense trees can be marveled.
The waterfront resort's 400 rooms and suites are built around waterways, whisking guests away to a coastal utopia. The resort prides itself on providing five-star opulence synonymous with the Rotana brand, infused with traditional Omani hospitality. With four restaurants, the resort offers the perfect mélange of East-meets-West hospitality while its four fully equipped meeting rooms, Grand Ballroom and Business Centre makes it the perfect destination for both leisure and business travellers.
Salalah Rotana Resort is the 50th hotel to be operated by Rotana, representing the half-way mark for the group's plans for 100 hotels by 2020.
About Rotana
Rotana currently manages a portfolio of over 100 properties throughout the Middle East, Africa, South Asia and Eastern Europe with an aggressive expansion plan in place. Rotana has chosen to acknowledge how precious time is by making all time spent in their range of hotels 'Treasured Time'. This means Rotana has pledged to understand and meet the individual needs of all guests. In so doing, Rotana has evolved its product brands to include, Rotana Hotels & Resorts, Centro Hotels by Rotana, Rayhaan Hotels & Resorts by Rotana and Arjaan Hotel Apartments by Rotana. Treasured Time. The Rotana promise to you.
Further information on any Rotana property, its brands or reservations can be obtained by visiting rotana.com or by contacting one of the regional sales offices.
For press inquiries and images, please contact:
Shaza Taher
Associate Media Relations Director
TRACCS Oman
Tel: +968 24 649-099
Email: shaza.taher@traccs.net
© Press Release 2015
