Leading manufacturer eyes AED 40 million in total revenues by year-end
Rubber World Industries (RWI), the leading manufacturer of closed-cell rubber insulation 'Gulf-O-flex' in the Gulf and South-East Asia, and part of the international business conglomerate, the Shaikhani Group of Companies, has revealed that eco-friendly rubber products are playing a major role in its efforts to leverage the rapid growth in the Emirates, as developers across the country heed to calls for sustainability and 'green' building codes. Furthermore, in line with the projected growth of the UAE construction sector to reach USD 64 billion this year, the company has outlined plans to reach its target of AED 40 million in total revenues by end of 2010.
The manufacturer's flagship product 'Gulf-O-flex' - which include tubes, sheet rolls, sheets, coils, glue and tapes - are non-toxic, lightweight, can be easily installed, are manufactured according to the highest quality standards, making it the top choice for high profile projects such as 'Al Raha Beach' development, 'Saadiyat Island' project and 'Yas Island' in Abu Dhabi. RWI's products are manufactured without the use of harmful chlorofluorocarbons (CFCs) or hydro-fluorocarbons (HFCs), and are formaldehyde-free, have low levels of volatile organic compounds (VOCs), in addition to being dust free, fibre free and mold and mildew resistant.
"We are the only producer of rubber insulation in the Middle East region that offers a versatile range of rubber insulation products to meet the requirements in the oil and gas fields, construction, shipping and automobile industries not only in terms of quality and functionality but also as far as sustainability credentials are concerned. Our products are also designed with a high capacity to retard heat loss for hot water plumbing, liquid heating and dual temperature piping, having a flame spread rating of less than 25 and a smoke spread rating of less than 50," said Muzammil Shaikhani, Managing Director, RWI. "Given the huge regional market for eco-friendly rubber insulation and HVAC products, we are confident that we will be able to reach our target revenues for this year."
In addition to delivering rubber insulation products that can deal with the soaring temperatures and humidity, predominant in the Middle East, RWI is also focusing on keeping its products' current prices stable by implementing its plan to increase production by 25 per cent this year. The company's strides to increase its production capacity and continuous efforts to work with partners and stockists, which are aimed at achieving greater economies of scale and thus enable it to offer its products at their current prices. The company also recently announced its successful participation at the 'Big 5' show from November 22-25, 2010 at the Dubai World Trade Centre, where it gained huge interest amongst trade visitors for their latest range of green products showcased at the event.
"Our commitment to the regional market is demonstrated by our dedicated efforts to sufficiently address the demand while maintaining our current prices. We are also focusing on incorporating further enhancements to the design of our products, which will allow our customers to benefit more from 'Gulf-O-Flex', thereby making us their trusted partner for all rubber insulation requirements," concluded Shaikhani.
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About Rubber World Industries:
Rubber World Industries (RWI) has pioneered the production of 'Gulf-O-flex' in the entire Gulf and South-East Asia region, providing a versatile range of rubber insulation products for the oil and gas, construction, shipping and automobile industries. Established in 1993 and part of the international business conglomerate - the Shaikhani group of Companies, the manufacturer dominates the regional market today by supplying 56 per cent for of the region's requirements for rubber insulation pipes and sheets, and other rubber-derived products. International exports of RWI's high quality products to the Middle East, Canada, Southeast Asia, South Africa, East Africa, Far East Asia and Europe.
For more information, please contact:
CommuniGate Middle East
PO Box 66861, Dubai, UAE
Tel: +971 4 3988134
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Email: info@communigateme.com
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© Press Release 2010


















