Top Indian fashion designers Sabyasachi Mukherjee and Wendell Rodricks showcase their designs for Bombay Dyeing

Dubai, 22 June, 2008: Reputed for their designer range of suiting, shirting and dress materials, UAE's long-established textile Group, Rivoli Textiles, part of the Rivoli Group, now forays into home furnishing. This business initiative will bring to the consumers of the UAE premium and exclusive collections.

Dubai's finest destination for home furnishing was unveiled at the exclusive concept stores of Rivoli Silks and the Bombay Dyeing store at Zabeel Road. The store was inaugurated in the presence of Adel Zarouni, Managing Partner of Rivoli Group; Ramesh Prabhakar, Managing Partner of Rivoli Group; Abdul Aziz Zarouni, Director, Rivoli Textiles; Nivedan Churiwal, Executive Director of BSL Ltd (the company that has tied by with Rivoli Textiles to launch Rivoli Silks) and S K Gupta, Executive Director of Bombay Dyeing; along with eminent fashion designers, Sabyasachi Mukherjee and Wendell Rodricks.

"The Rivoli Group is always looking at bringing the best brands and concepts to our discerning customers. With Rivoli Textiles we have long served our customers with the international top brands of suiting, shirting and dress materials. We are now proud to further broaden our portfolio into premium home furnishing. As usual we have chosen to liaison with the best in the field - Bombay Dyeing - India's top home furnishing company. In association with the reputed Indian textile company BSL Ltd, we have also established another new concept - Rivoli Silks. With these two new stores now open, our customers have even more choice within the Rivoli Group," says Adel Zarouni, on the occasion of the launch of the two spectacular home stores.

After setting an unparalleled benchmark in the Indian textile industry, this is Bombay Dyeing's first concept store in the region. The extravagant showroom done by a team of professional experts in spectacular interiors will showcase an overwhelming collection of bed and bath linen.

The range boasts of Bombay Dyeing's premium and designer labels like Sabyasachi Signature Line, Wendell Whites, Urban Living, Country Romance, CMYK, Sorbet, and the Bombay Dyeing evergreen printed collections. Each brand has been designed in careful consideration of differing consumer tastes and preferences. 

Bombay Dyeing is India's first textile brand to collaborate with leading fashion designers, Sabyasachi Mukherjee and Wendell Rodricks to offer high-end lifestyle products for customers with a taste for luxury.

The bed and bath products and accessories at the Bombay Dyeing store come in a variety of colours and patterns that can be perfectly matched with any product or décor.

"In our 130th year, the opening of our first concept store in Dubai is a significant accomplishment and a momentous occasion. Staying true to its core values of fashion, elegance and individualistic style, this new lifestyle concept store has turned out to be a bed and bath marvel.  Our internal team has undertaken immense research to understand the needs and changing lifestyle preferences of individuals and families. With over 500 product designs & a variety of collections to choose from, we are here to provide Dubai with a one of a kind experience in bed and bath shopping," said S K Gupta.

The Rivoli Silks showroom situated adjacent to the Bombay Dyeing concept store completes the home furnishing needs of shoppers with its luxuriant offering of drapes, upholstery and other soft furnishings. With its key focus on silk, BSL has tied up with Rivoli Textiles to launch this high end silk furnishing fabrics store in Dubai.

The specialty range at Rivoli Silks is made of the finest quality Chinese yarn silk, that is dyed on top Italian machines and the fabrics are woven on state of the art shuttle-less German looms.

The ornate range of upholstery and drapery offers the best quality materials and the most exquisite embroidery and appliqués. These fabrics made in different constructions are available in different designs, pattern and colours in form of jacquards, dobbies, embroideries and even plain qualities.

"After establishing ourselves as exporters of a wide array of furnishing fabrics to various countries across Australia and America, we are glad to have partnered with a regional luxury retail group like Rivoli to launch our exquisite products here. We have chosen the best equipment and employed international techniques to ensure our products are of the finest quality. The vast choice of fabrics and intricate craftsmanship we offer makes Rivoli Silks a desirable destination for all those who want to lend an artistic touch to their house," says Nivedan Churiwal.

Be it designer décor for your home or a touch of art, the two new concept stores with their wide variety of premium furnishings and home linen is ready to usher a stylish new era for home shopping in Dubai.

-Ends-

About Bombay Dyeing:
A pioneer in the textile industry in India, Bombay Dyeing has grown to be a reputed and respected establishment in India. With a brand new state-of-the-art manufacturing facilities, Bombay Dyeing offers premium quality products across a wide range of home textiles including bed and bath. Its recent launches include the Sabyasachi Signature Line, Country Romance and Urban Living collections, with a slew of new product introductions in the pipeline. Extending its designer product range, Bombay Dyeing has now also tied up with Wendell Rodricks to come out with an exclusive Whites Collection. The textile major is fully geared to augment its market leadership by enhancing its extensive retail network.

Bombay Dyeing has been conferred the title of Super Brand 2006 - 2007, which is a recognition of its commitment to constantly providing value to the customer. Bombay Dyeing was also awarded the prestigious Images Fashion Award 2006 as 'Best Brand in the Home Fashion Category' and the 'Home and Lifestyle' retailer of the year 2005 award, an award instituted by ICICI bank Payment Solutions and KSA Technopak.

Bombay Dyeing continues to be a dominant player in the export field and supplies to countries in the European Union, USA, Australia and New Zealand. 

About Rivoli Silks:
Rivoli Silks is the latest concept launched by the Rivoli Group, when Indian exporters BSL Ltd joined hands with Rivoli Textiles. The key focus of this store is to bring the most luxurious silk furnishings to Dubai homes.

The range at Rivoli Silks boasts of the best quality drapes and upholstery material in jaquards, dobbies, embroidery, appliqués, prints and plain fabrics in rich colours and combinations.

Started in 2001, Fortune International, an associate of the textile giant BSL Ltd is a home grown Indian exporter, which has spread its business network across USA, Australia and now the Middle East - with the first stop on Dubai.  

About Rivoli Textiles:
Rivoli Textiles is a long-established textile brand in the UAE with the widest range of designer suiting, shirting and dress materials. Rivoli Textiles follows the same heritage of affluence and social position that its sophisticated and demanding clients do in choosing the finest custom clothing in the UAE. The discerning customer can find some of the world's best brands here like Gianni Versace, Ermenegildo Zegna, Alumo, Valentino, Emanuel Ungaro, Cerruti 1881, Loro Piana, Scabal, Liberty, Ratti Donna, Pierre Cardin, Escada, Gianfranco Ferre and Balenciaga, at Rivoli Textiles.

The fabrics are rich and elegant laces, chiffons, silk crepes, velvets, and georgettes, which have long been popular among royalty, socialites and celebrities.  

About Rivoli Group:
Since 1988, The Rivoli Group has been building its strong position in the fast growing retail environment in the UAE and the lower Gulf states. The Group has become one of the largest luxury lifestyle retailers in the Middle East and offers a wide range of product categories from watches and writing instruments to fashion, accessories, gift items and eyewear.

The organization currently represents luxury brands such as Blancpain, Glashütte Original, Omega, Montblanc, J.M. Weston, Longines, Carl. F. Bucherer, Vertu, Swatch, Eden Park and Kenzo, among others. Matching these lifestyle brands with impeccable service, the Rivoli Group has set new standards of retailing excellence in the region bu establishing retail concepts like Hour Choice, Rivoli Gifts, Rivoli Prestige, Rivoli Arcade, Rivoli Textiles, Glitter and Table Art.

Recently, the Rivoli Group was presented the Branding Awards of the Year 2007  by CEO ME and the Premium Luxury Retailer of the Year 2007  Retail ME - forums that recognize the achievements of the region's leading business visionaries across all industry sectors and celebrates the remarkable talents of the region's strong and fast-growing commercial community.

For further information, please contact:
Debanjana Chaudhuri
Ph: 04 2953456
Fax: 04 2951027
Email: debanjana@batespangulf.com

© Press Release 2008