Dubai, UAE; October 20, 2015

In line with its plans to double the number of stores in the Middle East by 2018, award winning jewellery retailer and the only World Diamond Mark certified retailer in the GCC, Pure Gold Jewellers has opened three new retail outlets in the UAE and two stores in Oman.

In Dubai, Pure Gold Jewellers is now present in two more retail locations at Shindagah and Dragon Mart. Residents in Sharjah can now purchase Pure Gold Jewellers exquisite gold and diamond jewellery more conveniently with a new store opening near National Paints.

Located in key shopping outlets in Oman, Pure Gold Jewellers plans to reach a significant number of customers in Oman with its new modern stores in Wave Mall and Lulu Sohar.

"The new retail outlets are centrally located in high footfall locations and help us to reach more customers. All the stores follow our customer friendly design concept and display our signature collections, giving shoppers a wide range of choices in precious jewellery for various occasions. We are right on target with our growth plans in the Middle East and we aim to open more stores in the region," as stated by Karim Merchant, CEO & MD of Pure Gold Jewellers.

Pure Gold Jewellers currently boasts 125 modern retail outlets making it one of the fastest growing jewellery retail chains in the Middle East.  By 2020, Pure Gold Group expects to increase its presence to 250 stores.

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About Pure Gold Jewellers:
Pure Gold Jewellers is an award winning jewellery retailer recognized for excellent customer service. It is now one of the fastest growing jewellery brands with 125 stores in 11 countries. It is the only 'D' certified World Diamond Mark authorized diamond retailer in the GCC region.

Pure Gold Jewellers is a recipient of the "Best Service Performance Brand" award in the large business category for six years - 2007-2008, 2008-2009, 2009-2010, 2011-2012, 2012-2013 and 2014-2015 - under the Dubai Service Excellence Scheme (DSES) of the Dubai Department of Economic Development.

The company also topped in the 'Best Customer Service' category in the UAE jewellery sector in an annual study by international consultancy Ethos Consultancy for the year 2009 and 2010.Pure Gold Jewellers has been consistently ranked as a Superbrand by UAE Superbrand Council for six consecutive years since 2009.

For further information please visit www.pugold.com

For media queries, please contact: Lisa George/Merina Fathima, Iris PR, Dubai, UAE. Tel: +97144341207, Fax: +97144341163. E-mail: Lisa@irispr.net/ merina@irispr.net.

© Press Release 2015