Manama - Preston Bailey, the world's pre-eminent event designer, arrived in Bahrain today to direct tomorrow night's evening VIP event to launch Durrat Al Bahrain's new brand.
Preston and his team of event designers have flown in from New York to transform the Banyan Tree Hotel and Resort into an incredible set that will let guests fully experience Durrat Al Bahrain's new brand.
After 27 years in the business of event design, Preston Bailey has become especially renowned for his ability to completely transform spaces into sumptuous, theatrical environments, translating clients' fantasies into awe-inspiring reality. Preston's one-of-a-kind events, which include the most extravagant weddings and galas for Royal families across the globe, as well as working with clients such as Donald Trump, Oprah Winfrey, Uma Thurman, Joan Rivers, Donna Karan, Liza Minnelli, Matt Lauer, Catherine Zeta-Jones and Michael Douglas, Laurence Fishburne, Emmitt Smith and Bill Cosby.
Preston Bailey's signature style combines exuberant and harmonious colour palettes, sensuous textures, shapes that are both architectural and organic, and modern adaptations of traditional elements to excite the senses in profound ways. Inspired by the simple beauty of the natural world, Preston is known for taking small, simple elements, changing them, re-shaping them on many layers to create grand, spectacular dramatic statements.
Yaser Alhammadi, a Durrat Al Bahrain Corporate Communications Manager, said, "Tonight's launch is going to be an incredible occasion, where our guests will truly experience the new Durrat Al Bahrain brand and our promise to investors. Preston Bailey and his team have been instrumental in creating the event that will successfully launch our new brand."
Preston Bailey said, "It is such an honor to be here and to work with Durrat Al Bahrain on the launch of their new brand. Island living urban style is an idea that I am quite fond of. I do hope that my design has captured the energy and essence of this unique brand and I am looking forward to seeing it come to life tonight."
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About Durrat Al BahrainDurrat Al Bahrain is owned by the Durrat Khaleej Al Bahrain Company, in which the Government of the Kingdom of Bahrain and Kuwait Finance House - Bahrain each hold a 50 percent stake. Durrat Al Bahrain, a 21 km² area of pristine waters and untouched beaches, once complete, is expected to be approximately the size of Manama, Bahrain's capital city.
Durrat Al Bahrain has been planned as a world-class residential, commercial and tourist destination, offering a unique island based urban lifestyle. Upon completion of all elements of the project and at full occupation it is expected that there will be more than 60,000 permanent residents as well as some 4,500 visitors a day. When complete, Durrat Al Bahrain will offer 11 islands of luxury residential villas, iconic architecture in the commercial crescent and a five-star hotel located on a central island. Sun, sea beaches and lush gardens will join exclusive shopping and a sophisticated night life with plenty to entertain all the family.
Residents, businesses and visitors will not only be able to live island lifestyles, but they will also benefit from an 18 hole championship golf course designed by Ernie Els, the world-renowned golf champion. The golf course will comprise a challenging course, a club house, a driving range, a hotel complex and 1400 stylishly designed luxury residential villas and apartments arranged around landscaped waterways and lakes. Tameer and Durrat Khaleej Al Bahrain will also offer one of the region's leading marinas covering 700,000m², offering 400 berths in a stunning location.
The master planner/architect of the project is Atkins, the renowned engineering design and consultancy; project/development manager is KMC Bovis, a joint venture between the Kuwaiti Manager Company and Bovis Lend Lease and HAJ is the quantity surveyor for the development.
For further information please contact:
FD Bahrain
Email: nabeela.mohammed@fd.com
Tel: +973 17 537 072
© Press Release 2007
