The Moroccan National Tourist Office is delighted to announce the launch of the 2014 edition of MEET Morocco. This 92-page, high-quality publication highlights Morocco's suitability as a destination for meetings, incentives, conferences and exhibitions, with features on the kingdom's principal regions, the main visitor activities, new infrastructure and hospitality developments, meetings facilities and a comprehensive list of hotels.
MEET Morocco is produced in collaboration with Nicholas Publishing International, a Dubai-based publishing company that specialises in the meetings sector, including the bi-monthly MEETme, a professional planners' and suppliers' reference tool for up-to-date news, case studies, in-depth features, industry insight and country reports on the Middle East's meeting industry.
MEET Morocco, which will be officially launched at EIBTM in Barcelona on November 20th, is a valuable tool for meetings and event planners, offering comprehensive information about meetings, conferences and incentives facilities in the country.
MNTO and NPI will be distributing 8,000 printed copies and 2,000 CDs of the MEET Morocco guide at major international travel trade shows and mailed to specialist databases of meeting planners, corporate travel and events buyers in the United Kingdom, Germany, Netherlands, Sweden, Switzerland and the Gulf region. The publication can also be accessed online at www.visitmorocco.com and www.meetmiddleeast.com
Features in MEET Morocco 2014 include: Morocco and Vision 2020 - New developments - Meetings overview - Agadir - Casablanca - El-Jadida - Essaouira - Fez & Meknes - Marrakech - Rabat - Tangiers - Golf - Atlas Mountains - Eco Tourism - Spas and wellness - Hotel overview and factsheets - Alternative meetings venues - Shopping - Dining & Nightlife - Getting around.
"As a melting pot of cultures and civilizations, combined with its strategic location, its legendary hospitality and the openness of its people, it is not surprising that the organisation of conferences and meetings has become second nature to Morocco," says Abderrafia Zouitene, Chief Executive Officer of the Moroccan National Tourist Office.
"In Morocco," he adds, "events can be inspired by the unique characteristics of each region. Whether coloured by the energy of Marrakech, lulled by the serenity of Essaouira, soothed by Agadir's sea breezes, driven by the energy of Casablanca, inspired by the deserts of Ouarzazate, event planners can offer their clients a unique event and an unforgettable experience."
Meet Morocco is the third collaboration between NPI and the Moroccan National Tourist Office, following earlier MEET Morocco titles published in 2002 and 2009.
"As specialists in producing meetings guides for countries across the MENA region, we understand just how unique and how special Morocco's product is. With visitor numbers climbing and with impressing new meetings facilities opening in every major destination, we believed it was the right time to produce a third edition of MEET Morocco. We believe it will become an important tool for promoting the destination as a meetings hub in North African and the Mediterranean," said Rob Nicholas, managing Director of NPI.
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About OMNT
The Moroccan National Tourist Office (MNTO) is the organisation in charge of the promotion of Morocco. MNTO aims to improve Morocco's market share in the world by building strong partnerships with several tour-operators and to promote the destination through worldwide communication campaigns. The Office's activities also centre on developing niche themes that place Morocco among the world's most sought-after tourist destinations, and the publication and distribution of high-quality content about the tourism sector.
In order to be close to its clientele, to provide all the information needed about Morocco and to strengthen its relationship with its different partners, MNTO is present in North America, Asia, Middle East and Europe.
For media enquiries, please contact: Sophia Allali: sallali@onmt.org.ma
About NPI
NPI was set up by the Nicholas family in 1997 and has since developed into one of the leading publishing houses in the UAE. With particular expertise in publication branding and niche advertising, marketing and communications vehicles, NPI now publishes 17 proprietary titles and a range of regular and one-off client productions.
For media enquiries, please contact: Eddie Taylor at: eddie.taylor@npimedia.com
© Press Release 2013
