Al-Riyadh - Etihad Etisalat (Mobily) continued the enhancement of its loyalty program; Neqaty, by signing a strategic agreement with Etihad Airways. According to the deal, Etihad joins Neqaty's panel of esteemed partners allowing Mobily's customers to exchange their points for "Etihad Guest" miles. The agreement was signed on Wednesday, February the 1st 2012 in the presence of Mobily's CCO Mr. Mohamed Saad Bseiso and Mr. Peter Baumgartner CCO of Etihad Airways in Abu Dhabi, UAE.
"Mobily" is always keen to develop Neqaty through strategic partnerships and provide a variety of bonuses and gifts to its valued customers, also it chooses its partners according to the expectations of the customers, noting that Etihad Airways is an esteemed name in the field of aviation and is well regarded with respect to the high-end services it provides to travelers worldwide. Mobily said "the joining of Etihad Airways as the first airline partner of Neqaty in Saudi Arabia will allow its customers to exchange their points with miles in the loyalty program, and moving forward the airline has the potential to add valuable privileges to Mobily customers when traveling anywhere in the world.
With this agreement Mobily has expanded further into forging alliances with renowned regional and global partners via its loyalty program allowing its customers to exchange their points with different services and rewards.
Neqaty is divided into two categories; the rewards within Mobily services, such as free voice minutes and SMS messages to national and international recipients, as well as Internet connectivity, whereas the second category includes the rewards which are obtained through partners covering all disciplines of industries and commercial domains. Neqaty allows customers to redeem their collected points with ease and high value, as the program offers one point for every Saudi Riyal spent on Mobily services, and is automatically added to the balance of points without any need of participation in the program.
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© Press Release 2012
