Etisalat's secure ePayment service to offer comprehensive protection
Catching your favourite movies at CineStar has now become simpler, quicker and more importantly more convenient, with ALL tickets for ALL sessions at ALL CineStar cinemas now available online from www.cinestarcinemas.com. CineStar is offering the service empowered by Etisalat ePayment solutions to moviegoers via its secure website to give movie fans a faster, convenient alternative for booking tickets to their favourite shows without the hassles of standing in line or fighting busy traffic.
The service will allow tickets for every session of every week to be purchased in advance via credit card. The online service, will enable customers to purchase tickets for movie screenings at any of CineStar's four locations (Deira City Centre, Mall Of Emirates, Ajman City Centre, Marina Mall Abu Dhabi).
With the increased demand for tickets and a large number of sessions selling out, this service enables CineStar's patrons to purchase their tickets ahead of time from the comfort of their home or office. Whereas previously people have had to either arrive early or take their chances on getting a ticket for the huge weekend and holiday blockbusters, CineStar customers can now ensure they get a seat every time for their favourite session. For those who want to watch their movies from the luxury of Gold Class (Mall Of The Emirates or Marina Mall), guests can even choose their favourite seat online from the comfort of their own home.
Etisalat's secure ePayment technology guarantees the security and integrity of the data transmitted online between the customers, the online application, the bank and the credit card network. Etisalat has seen a strong rise in online transactions with customers gravitating towards the convenience of online transactions given the robust and secure nature of the technology behind online payments.
"Etisalat is pleased at the opportunity to assist Cinestar customers with booking their tickets online through our proven ePayment platform," said Abdulla Hashim, VP, Marketing, Enterprise Solutions ,Etisalat ."The convenience and simplicity of the service will be a great draw for customers along with the robust and secure nature of the solution thereby leading to a great customer experience. For Etisalat, this reinforces our view of the popularity of online payments as more companies and institutions in UAE resort to online payments in line with global trends."
The process for buying your tickets online is very simple, and step-by-step procedures can be found on CineStar's website www.cinestarcinemas.com. Once guests arrive at the cinema they do not have to worry about lining up to purchase their ticket. Each CineStar location has its own online ticketing kiosk where guests enter their code from their online booking confirmation slip and their ticket is printed immediately. This is why the service has been called JUMP THE Q, as guests can avoid the disappointment of arriving at the cinema to find out that their session has sold out in advance.
With JUMP THE Q, guests can leave home knowing that their tickets are guaranteed. Given some of the traffic congestion issues at peak times in the UAE, coupled with the challenges of finding a parking spot on peak nights, CineStar believes that this knowledge will be a very comforting thought for their guests.
Before launching the service Cinestar has rejuvenated their website to ensure that it provides the most accurate and up to date session and movie information. Of course all tickets are also still available at any of CineStar's ticket boxes, however CineStar believes that their customers will appreciate the additional opportunity of securing their tickets in advance, online.
To celebrate the launch of online ticketing at all CineStar cinemas, CineStar will be offering online purchasers the opportunity to win a variety of prizes . Keep an eye on CineStar's website for more details.
Catching your favourite movies at CineStar has just become simpler, quicker and more importantly more convenient, so if you want to be treated like a movie star next time you visit the movies, make sure you JUMP THE Q, and buy your tickets online!
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Press release issued by Corporate Communications Department - Etisalat
For further media information, please contact:
Ahmed Bin Ali, Vice President- Corporate Communications
Tel: 02 6182173
Fax: 02 6334448
prd@etisalat.ae www.etisalat.ae
For more information, please contact:
Cameron Mitchell
General Manager - CineStar Middle East
T: +971 4 294 0222
cameron_mitchell@cinestar.ae
© Press Release 2008
