PRIMERGY BX900 key to Fujitsu's global growth program; raises the stakes in virtualization and energy-efficiency

Riyadh, Kingdom of Saudi Arabia, June 30, 2009: Fujitsu is inviting customers and partners in Saudi Arabia to an exclusive preview of the world's most business dynamic IT that easily adapts to any requirement. The Dynamic Cube also known as the new PRIMERGY BX900 will be presented for the first time in the Kingdom through a road-show taking place in Riyadh on July 5; Jeddah on July 6; and Al Khobar on July 7.

Fujitsu's new-generation PRIMERGY BX900 blade system, the key foundation stone in the company's global market growth is available to order immediately. It spearheads Fujitsu's global growth program to increase its market share for x86 servers, with a worldwide server sales goal of 500,000 units in 2010.

The PRIMERGY BX900 is built on four guiding principles. The first is a dynamic new power and cooling concept to reduce energy costs. The second is to achieve improvements in operational performance, through dynamic virtualization. The third principle of the PRIMERGY BX900 concept is to deliver unmatched uptime, via dynamic high availability. Finally, guaranteed investment protection is accomplished through the fourth principle, new system architecture offering dynamic scalability.

Chandan Mehta, Product Manager for Fujitsu Technology Solutions in the Middle East, comments: "The four guiding principles of the PRIMERGY BX900 design ensure that it meets the needs of datacenter operations where achieving cost savings and increasing IT systems' agility are immediate concerns, and this is the case with almost every datacenter in the Middle East."

"The PRIMERGY BX900 is a complete dynamic server infrastructure in a single blade cube. Customers can adapt dynamically to different IT usage scenarios, increasing the agility of IT infrastructures while reducing costs," adds Mehta.

IDC analyst Vernon Turner, Senior Vice President of Enterprise Infrastructure, Consumer and Telecom research, commented: "With the introduction of the Dynamic Cube, Fujitsu really raises the stakes in the datacenter blade market sector. The combination of the system's superior performance, its powerful virtualization capabilities and its power savings add up to make the PRIMERGY BX900 an attractive proposition. We expect to see Fujitsu gain share in the upper segment of the blade server market as a direct consequence of this launch."

The PRIMERGY BX900 is a leader in terms of reduced energy consumption: it operates at new levels of power efficiency, and sets new standards thanks to Fujitsu's cooling and design concept, Cool-safe. As a direct result, by moving to a PRIMERGY BX900 server, customers can expect to reduce energy costs by thousands of Euros per chassis per year*.

Equipped with the latest Intel® Xeon® 5500 series processors, large memory capacities and state-of-the-art I/O performance, the PRIMERGY BX900 is designed to deliver industry-leading virtualization capabilities. These virtualization capabilities also make PRIMERGY BX900 an ideal solution for consolidation projects. In addition, this solution can automate IT operations, reducing time for the provisioning or exchanging of servers by up to 90 percent.

The PRIMERGY BX900 is backed by comprehensive support from Fujitsu's worldwide services organization, providing a one-stop shop for the full planning, design, implementation and management of complex IT infrastructures. Thanks to a global team of IT services professionals, Fujitsu delivers holistic IT solutions.

Press pictures are available at: http://mediaserver.ts.fujitsu.com/ms/go.cfm?itemid=29166&jumpfactor=36

* Calculation is based on comparison of theoretical power consumption between 10 PRIMERGY RX200 S5 rack servers and 10 PRIMERGY blades in a BX900 system. In total, the PRIMERGY BX900 blades deliver average cost savings of EUR 1500 per year, based on an average unit price of EUR0.10 per kilowatt hour (kWh).

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About Fujitsu Technology Solutions
Fujitsu Technology Solutions is the leading European IT infrastructure provider with a presence in all key markets in Europe, the Middle East and Africa, plus India, serving large-, medium- and small-sized companies as well as consumers. With its Dynamic Infrastructures approach, the company offers a full portfolio of IT products, solutions and services, ranging from clients to datacenter solutions, Managed Infrastructure and Infrastructure-as-a-Service. Fujitsu Technology Solutions employs more than 10,000 people and is part of the global Fujitsu Group, which delivers IT-based business solutions to customers in 70 countries through a workforce of 175,000 employees. Headquartered in Tokyo, Fujitsu reported consolidated revenues of 4.6 trillion yen (US$47 billion) for the fiscal year ended March 31, 2009.

For more information, please see: ts.fujitsu.com/aboutus

Press Contact:
Amber Dale
The Portsmouth Group
Tel:- +971 4 369 3574
Fax: +971 4 360 4511
Email: amber.dale@theportsmouthgroup.com

© Press Release 2009