Dollar raises the bar in flexible rental offerings in the country with hourly and half day rentals.
16th May 2012, Dubai United Arab Emirates - Dollar Rent A Car, the fastest growing car rental company in the region, today announced its raising the bar on flexible offerings in the United Arab Emirates with hourly car rentals. The car rental company will also offer half days and a day off on weekly rentals.
"At Dollar Rent A Car, we are listening to the feedback of our customers in order to be their car rental provider of choice in the highly competitive market in the United Arab Emirates," said Marwan Al Mulla, General Manager, Dollar Rent A Car, UAE. "Customers do not want to be burdened with the cost of unnecessary car rental time. With hourly and half day rentals, we are not only offering one customer the freedom, but increasing availability for another customer looking to rent."
The Pay-As-You-Go model at Dollar Rent A Car includes hourly rentals, one and a half day rentals on weekend (normally two day) rentals, and two day weekend rentals from Thursday evening until Sunday morning. Dollar Rent a Car has arranged their logistics and service systems accordingly to maintain the quality and availability of the fleet to accompany their hourly and weekend offer rentals.
Al Mulla continued, "As customers are more vigilant of their payments, the Pay-as -you-go model has been adopted in various industries in the region, from telecom to consultancy services. We believe this model will soon be followed by all car rental companies in the region. Instead of the customer adapting their travel plans according to their commitment with their car rental company, customers are given the freedom to travel as they want, when they want."
Dollar Rent a Car currently operates in 20 outlets in the United Arab Emirates. Dollar Rent A Car opened its Middle East office in 2004 and operates in the United Arab Emirates, Oman, Jordan, Kuwait, Turkey, Morocco and Saudi Arabia.
About Dollar Thrifty Automotive Group, Inc.
Through its Dollar Rent A Car and Thrifty Car Rental brands, the Company has been serving value-conscious leisure and business travellers since 1950. The Company maintains a strong presence in domestic leisure travel in virtually all of the top U.S. and Canadian airport markets, and also derives a significant portion of its revenue from international travellers to the U.S. under contracts with various international tour operators. Dollar and Thrifty have approximately 300 corporate locations in the United States and Canada, with approximately 5,900 employees located mainly in North America. In addition to its corporate operations, the Company maintains global service capabilities through an expansive franchise network of approximately 1,275 franchises in 82 countries. For additional information, visit www.dtag.com or the brand sites at www.dollar.com and www.thrifty.com.
For more information, please contact:
Sam Eltibi
Executive Director, Middle East and North Africa
Dollar Thrifty Automotive Group, Inc.
Tel: +971 4 332 8833
Fax: +971 4 332 4454
E-mail: sam.eltibi@thrifty.com
Natasha D'Souza
Consultant
The Portsmouth Group
Tel: +971 4 369 3575
Fax: +971 4 360 4511
Email : natasha.dsouza@theportsmouthgroup.com
© Press Release 2012
