Cruze goes from strength to strength as it scoops fourth award in the Middle East
Middle East - Chevrolet Cruze has been awarded its fourth industry accolade in the Middle East, with Wheels magazine naming it Best Small Saloon Car. The Wheels award follows wins of Best Small Saloon Car in the Middle East Arab Motor Awards (2010), Best Value for Money by Automobile Magazine and Future TV (2010), and Best Small Car from Middle East Car magazine (2009).
The Wheels award was presented at a ceremony last week, after the editorial team of the magazine - a sister publication of Gulf News - recognized Cruze as best in its class. All nominated cars for the Wheels awards, which were introduced last year, had to be launched for sale in 2010.
"This is the fourth award that the Cruze has received in the region and it is great to have third party endorsement and be recognized by an esteemed publication such as Wheels magazine. Internationally, the Cruze has received many other awards, including a 5-star safety rating in EuroNCAPand AUTOBEST "best buy" in 2010, as well as winning the World Touring Car Championship (WTCC)" said John Stadwick, President and Managing Director of General Motors Middle East Operations. "Cruze has achieved outstanding sales results in 2010 with sales reaching 7,387 units in 2010 in the Middle East.
In 2011 the Chevrolet Cruze offers new features which will continue to challenge preconceived notions about compact cars. The 2011 Cruze offers a new stereo system that includes MP3 playback capability and music navigator, six speakers and an auxiliary jack for personal playback devices, with a USB port available. In addition, passive entry and push button start come as standard on LT Premium.
The 2011 Cruze's naturally-aspirated 1.8L engine, producing 140 horsepower, is a compact and durable four-cylinder that combines competitive performance with sophisticated technologies, such as variable-geometry intake manifold, low maintenance, low emissions, and excellent fuel efficiency.
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About Chevrolet
Chevrolet is a global automotive brand, with annual sales of about 4.26 million vehicles in more than 130 countries. Chevrolet provides consumers with fuel-efficient, safe and reliable vehicles that deliver high quality, expressive design, spirited performance and value. Chevrolet has a strong heritage in the Middle East - stretching back more than eight decades - where it has established itself as one of the most trusted automotive brands in the region. Chevrolet portfolio includes: iconic performance cars, such as Corvette and Camaro; dependable, long-lasting SUVs and pickups, such as Suburban and Silverado; and award-winning passenger cars and crossovers, such as Cruze, Malibu and Traverse. For more media material about Chevrolet in the Middle East, please visit http://media.chevroletarabia.com
About General Motors
General Motors Company (NYSE: GM, TSX: GMM), one of the world's largest automakers, traces its roots back to 1908. With its global headquarters in Detroit, GM employs 209,000 people in every major region of the world and does business in more than 120 countries. GM and its strategic partners produce cars and trucks in 31 countries, and sell and service these vehicles through the following brands: Buick, Cadillac, Chevrolet, GMC, Daewoo, Holden, Isuzu, Jiefang, Opel, Vauxhall, and Wuling. GM's largest national market is China, followed by the United States, Brazil, the United Kingdom, Germany, Canada, and Russia. General Motors acquired operations from General Motors Corporation on July 10, 2009, and references to prior periods in this and other press materials refer to operations of the old General Motors Corporation. More information on the new General Motors can be found at www.gm.com.
In the Middle East since the 1920s, General Motor's vehicle brands sold in the region are Cadillac, Chevrolet, and GMC supported by a unique set of customer-focused services. GM parts and accessories are sold under the GM Parts and ACDelco brands. The regional office in Dubai covers the company's operations in Bahrain, Iraq, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, UAE and Yemen. For more media material about GM in the Middle East, please visit http://media.gmarabia.com
Contacts:
Samer El Khalil
General Motors Middle East
Tel (+9714) 3143333
E-mail samer.elkhalil@gm.com
Rasha Ghanem
Chevrolet Product Communications
Phone: (+971)4 3143987
E-mail: rasha.ghanem@gm.com
Marwan Abu Ghanem
Regional Media Director
Tel (+9714) 4055511
E-mail marwan.abu-ghanem@hillandknowlton.com
© Press Release 2011
