Tiny Raffle Winner To Take Her Family To Euro-Disney

Dubai: October 7, 2004 - Fifteen-month-old Sarah Sisaber from Dubai won the Al Safi-Danone grand raffle prize at the dairy company's massive Fun and Health Bonanza, Dubai Creek Park, last Thursday. The tiny winner was singled out among the more than 6,000 people who flocked to the event, she and her family taking home a 5-day 5-person trip to Euro-Disney.

"We are delighted at the win and are looking forward to going on this trip. Sarah is very lucky to have been drawn out a winner," said Sarah's father, Faisal Sisaber. The family hopes to take the trip during the Eid holidays next month. The Sisaber's have been living in Dubai for seven years but the prize at the official UAE launch celebrations of Al Safi-Danone was their first raffle win.

Many other families walked away winners with the fantastic prizes on offer, including a 53" Sony projection TV, Sony home theatre systems, play stations and DVD/VCD players.

Al Safi-Danone, the 100% natural and fresh dairy company from the Kingdom of Saudi Arabia, launched its UAE presence with 10,000 red biodegradable balloons to the delight of thousands of little children who were there with their parents, sampling the full Al Safi-Danone product range and wearing the Al Safi-Danone Smile Of Good Health.

Al Safi-Danone products include Danette crme desserts, Danao juice milk, Safio flavoured milk and Danino, the dairy meal with more than three times the calcium of yoghurt. Its nutritious products also include Actimel, Activia, laban, and Al Safi milk.

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About Al Safi-Danone
Al Safi-Danone is a joint venture between Al Safi Dairy, 100% owned by Al Faisaliah Group of Saudi Arabia, and Groupe Danone of France. This strategic alliance brings together the largest integrated dairy farm in the world (7,500 hectares and 32,000 cows) with the leading global fresh dairy products company. We combine local heritage and international expertise to provide consumers with innovative and nutritious dairy products.

Internationally, Danone is the number one fresh dairy company, in the world, while Al Safi-Danone is the number one fresh dairy products company in Saudi Arabia. This market leadership is driven by Innovative products such as Danao, Danette, Danino and Actimel. Our processing and packaging plant in Saudi Arabia is one of the biggest dairy factories worldwide, supported by the Kingdom's largest delivery fleet of over 500 refrigerated vehicles, which service 27,000 retail outlets daily through 26 regional distribution centers.

In partnership with Al Safi Dairy Farm, we manage all aspects of the production cycle, from crop growing and milking through to marketing and distribution. This helps ensure that the milk and fresh dairy products we produce today are on your table tomorrow morning.

For further information contact
Melanie Fernandes,
Promoseven Weber Shandwick,
PO Box 50197,
Dubai,
United Arab Emirates.
Tel: +971 4 3210077;
Fax: +971 4 3211711

© Press Release 2004