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"Duroob" Programme Designed to Hire and Train Qualified Nationals for Jobs in the Growing Hospitality Sector
Expectations are High to Achieve 45+% Saudization by Year's End
Makkah, Al Marwa Rayhaan by Rotana in Makkah has stepped up its Saudization efforts through its "Duroob" program, the chain's programme designed to increase the rate of Saudization at the hotel.
Al Marwa Rayhaanby Rotana, which overlooks theGrand Mosque in Makkah and hasdirect accessto King Abdulaziz Gate, is the firsthoteloperated by Rotanain the Kingdom.The Duroobprogammme was designed to be used in all of its hotels across the Gulf countries. In Saudi Arabia, the program focuses primarily on empowering Saudis in the hospitality industry with career opportunities that also contribute greatly to the Saudization of the local work force.
Although Al Marwa Rayhaan byRotana already can point to a 30% Saudization rate achieved by hiring Saudis for positions in human resources, accounting, reception, kitchen, restaurant, engineering and electrical, the hotel expects to exceed 45% Saudization by the end of the year.
"We are focusing on participants in the King Abdullah Scholarship Program who graduated with degrees in the hospitality and related industries," Bassam Khanfar General Manager of Al Marwa Rayhaan by Rotana Hotel in Makkah "We have six of those graduates on our payroll now and we expect to hire more in the coming months."
The hotel's hiring drive was bolstered by an open recruitment day prior to the start of Ramadan, an event that will be repeated during the last week of August.
In addition to being a fast track development program that will drive local talent to grow faster within the hospitality industry, the "Duroob" program addressesunemploymentamong citizens by bridging the gapbetweenlocalandforeignworkersin the labor market. This program is instrumental in helping young nationals secure jobs by providing them with the necessary training and work experience to understand the working environment and be motivated to pursue a career within this industry.
Rotana is also expanding its presence in Riyadh with the upcoming opening of Rosh Rayhaan by Rotana, Riyadh, which has focused its recruitment efforts on attracting local talent to the new property.
"It is really an invaluable experience to be able to observe and work in a newly opened hotel," said Mr. Mohamad Haj Hassan, Area Vice President of Rotana in KSA, Sudan, Egypt, Iraq, Kuwait, Qatar, Jordan and Bahrain "New hires will be able to observe and learn about operations from the ground up."
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About Al Marwa Rayhaan by Rotana
Al Marwa Rayhaan by Rotana is Rotana's first hotel in Saudi Arabia under Rayhaan Hotels & Resorts. Located in the Holy City of Makkah, the hotel is adjacent to the Holy Haram, overlooking King Abdul Aziz Gate, the Ka'aba and the Holy Mosque
Designed to set the highest standards of comfort and style, Al Marwa Rayhaan by Rotana complements the values of contemporary Arabic culture while preserving the legacy of tradition inherited from times past.
Al Marwa Rayhaan by Rotana offers guests a choice of more than 415renovated deluxe rooms and suites, while fine dining is to be enjoyed at three signature restaurants: Al Bayt, Al Dayfa and Al Shorfa.
About Rotana
Rotana currently manages a portfolio of over 100 properties throughout the Middle East, Africa, South Asia and Eastern Europe with an aggressive expansion plan in place. Rotana has chosen to acknowledge how precious time is by making all time spent in their range of hotels 'Treasured Time'. This means Rotana has pledged to understand and meet the individual needs of all guests. In so doing, Rotana has evolved its product brands to include, Rotana Hotels & Resorts, Centro Hotels by Rotana, Rayhaan Hotels
For further information about this press release please contact:
Ahmad AlHassani
TRACCS - Jeddah, Saudi Arabia
Tel 6625757
Fax6399540
E-mail: Ahmed.alhassani@traccs.net
© Press Release 2015
